Feature Engineering 101: A Beginner’s Guide to Transforming Data for Machine Learning

Thomas Le Montagner
3 min readMar 1, 2023

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Introduction: Feature engineering is a critical aspect of predictive modeling. It involves transforming raw data into informative features that can be used to train machine learning models. In this blog post, we’ll explore some tips and techniques for mastering the art of feature engineering and building better predictive models.

Know Your Data

To engineer effective features, you need to have a deep understanding of your data. This means taking the time to analyze your data, identify patterns and outliers, and understand the relationships between different variables.

For example, let’s say you’re working with a dataset of customer purchases. By analyzing the data, you might discover that certain products are frequently purchased together, or that purchases tend to occur at specific times of day. These insights can guide the features you engineer.

Choose the Right Transformations

Once you’ve identified the features you want to engineer, it’s important to choose the right transformations. There are many possible data transformations you can use, including normalization, scaling, binning, and one-hot encoding.

For instance, let’s say you want to engineer a feature based on the time of day when purchases are made. You might transform the raw time data into a categorical feature using one-hot encoding, so that each hour of the day is represented as a separate binary feature.

Here’s an example code snippet in Python using the Pandas library to perform one-hot encoding:

import pandas as pd

# Load the data into a Pandas DataFrame
data = pd.read_csv('customer_purchases.csv')

# Extract the hour of the day from the 'purchase_time' column
data['hour'] = pd.to_datetime(data['purchase_time']).dt.hour

# One-hot encode the hour of the day feature
one_hot = pd.get_dummies(data['hour'], prefix='hour')

# Add the one-hot encoded features back to the DataFrame
data = pd.concat([data, one_hot], axis=1)

Select the Most Informative Features

Not all features are created equal, and some may be more informative than others. Feature selection and dimensionality reduction techniques can help you identify the most informative features and reduce the number of features you need to work with.

For example, you might use a technique like principal component analysis (PCA) to identify the most important components of your data and reduce the dimensionality of your feature space.

Here’s an example code snippet in Python using the scikit-learn library to perform PCA:

from sklearn.decomposition import PCA

# Load the data into a NumPy array
X = data.values

# Fit the PCA model to the data
pca = PCA(n_components=2)
X_pca = pca.fit_transform(X)

# Plot the transformed data
import matplotlib.pyplot as plt
plt.scatter(X_pca[:, 0], X_pca[:, 1])
plt.show()

Scale Your Features

Scaling your features is an essential step in building effective predictive models. Different features may have different scales, which can cause problems for some machine learning algorithms. Scaling your features can help ensure that all features contribute equally to your model.

For example, you might use a technique like min-max scaling to scale all of your features to the same range (e.g., between 0 and 1).

Here’s an example code snippet in Python using the scikit-learn library to perform min-max scaling:

from sklearn.preprocessing import MinMaxScaler

Load the data into a NumPy array
X = data.values

Scale the data using min-max scaling
scaler = MinMaxScaler()
X_scaled = scaler.fit_transform(X)

Train a machine learning model on the scaled data
from sklearn.linear_model import LogisticRegression
model = LogisticRegression()
model.fit(X_scaled, y)

Conclusion: Feature engineering is both an art and a science. By following the tips and techniques we’ve outlined in this post, you can build more effective predictive models and gain deeper insights into your data. Remember to always experiment with different feature engineering approaches and iterate on your models to achieve the best results.

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