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To Blockchain or not to Blockchain?

How to decide whether a decentralized solution is the right one for you.

Thomas Ferry
Published in
4 min readJun 8, 2018

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“To Blockchain, or not to Blockchain, that is the question: Whether ’tis nobler in the mind to invest in decentralized ledger technologies, or to take arms against a sea of troubles and by opposing the Gartnerian hype, end it?”

Such would (probably) be Hamlet’s famous speech, had it been written at the dawn of the 21st century. As PwC cites Blockchain as one of the eight most essential emerging technologies, and ICOs raise billions, it is all natural for this migraine-inducing question to spring in the minds of all business decsion makers:

Should we be investing in Blockchain Technology?

I aim to provide you in this article with a brief overview of some of the research I am doing at the Sutardja Center for Entrepreneurship and Technology at Berkeley, and with a framework to help you assess whether it is worth exploring Blockchain Technology as a potential solution to your problem(s).

But, what is a Blockchain exactly?

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Thomas Ferry
Causys
Editor for

Innovation Strategy | Artificial Intelligence Applications | Blockchain Business Models