Photo: “Rickshaw” by Banksy. “Everything wrong with tourism”.

This is not a preach just a new way of thinking!

In my opinion, we should all start looking at ourselves as if we are a brand. A brand is “a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” — American Marketing Association. Everyone is a brand, what you say and do today is shaped by your past. It’s time to start realising that each and every one of us is a brand and the pressures we put on corporations to act responsibly must be mirrored…

Tom Wheeler

My aim is to “make sustainable living effortless”.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store