The Conversation: Diplomacy in the Digital Age
Rob Bole

What is so pertinent to your main idea is that if the U.S. government doesn’t adequately use digital media to drive or steer public opinion towards U.S. foreign policy initiatives, someone else will (and already do, with great success I might add). Digital media, as you well pointed out, is not a stand-still option. Hopefully, the U.S. government expands funding exponentially into the use of digital media. The bang for the buck is potentially much, much greater than an ever escalating Defense budget geared towards more hardware. It’s kind of like the U.S. needs a high powered digital marketing team to market U.S. ideas, especially as it relates to foreign policy.

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