Top 5 Celebrity Endorsements of the Week
Tapping into the excitement surrounding the NBA Draft, several brands released campaigns that leveraged the influence of top prospects on social media. This week’s top celebrity endorsements include advertisements featuring members of the NBA Draft Class of 2015 as well as current NBA players.
Justise Winslow and AXE: Just hours before the NBA Draft began, AXE partnered with Justice Winslow to takeover the brand’s Twitter account to answer questions related to his grooming game and provide a behind-the-scenes look of the night.
Kelly Oubre Jr., Myles Turner, and Tyus Jones with Sprite: Partnering with a trio of NBA Draft prospects, Sprite released several videos featuring Kelly Oubre Jr. Myles Turner and Tyus Jones showcasing how they were prepping for Draft night.