User Research is Overrated
Jonathan Courtney

While doing user research, your head is understanding the users and how they think and doing this you became aware of a lot of options to your interface. If you prototype really fast you start to iterate over a single option of the interface that could be good but not the best one.
At the end of the project, you could have a good interface, but it is only a local maximum, not the absolute maximum.

Anyway, I understand what you are saying and if you are an experienced UX designer doing some type of interaction similar to one that you have done before, your approach will be faster and the results shouldn’t be worst.

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