VC at SeedPlus. Formerly new market development at Evernote. All about the Internet, gadgets, mobile & all things tech. Unrepentant coffee addict. Say Hello.
…e data you have collected. An important thing to remember is that synthesis does not equal summary. Synthesis is summary plus insight. Anyone can summarize data, but synthesizing requires you to interpret the data and understand what…
…ll our ideas. Writing is a forcing function to enable to structure the ideas that you want to sell. There are three key reasons why writing enables you to structure your ideas: framing, prioritization, and synthesis.