Best E-commerce Platform in Pakistan to start an online business

FreebieFREAK
10 min readMay 17, 2019

E-commerce sector is growing exponentially in Pakistan. The considerable boom has been observed since the arrival of 3G and 4G technologies. Estimates have it that revenue of Pakistan’s e-commerce sector will rise up to $1 billion by 2020. A major contributing factor is ever increasing consumer base with access to the internet who has crossed the figure of 40 million this year. In addition, there are many online stores offering different products. The competition between e-commerce platforms in Pakistan is very tough.

Millions of potential buyers visit different e-commerce websites every day. In the midst of the competitive online market, a number of different leaders have approved their selves as best ecommerce services providers, yet every other day the new online business appears and stir up the retail market.

As online shopping behavior is prevailing, more and more retailers are entering the market. Which is why the demand for e-commerce platform builders is also growing. Sellers want convenient e-commerce platforms where they can build their online store and earn.

If you want to start an online business in Pakistan but have no idea where to begin from and which platform to pick, this story is for you. We will tell you about the best ecommerce platforms in Pakistan to start an online business. Later we will also discuss, the steps of launching your online ecommerce store.

Best E-commerce Platforms in Pakistan

1. Shopify

Shopify is one of the best e-commerce platforms out there. It is the one platform with all e-commerce and point of sale features. Everything you need to start, run and grow your business is here. You can sell your products to anyone and anywhere.

There are multiple ways of sale. You can sell online with an e-commerce website. More than 70 themes, drag and drop builder and custom domains are the special qualities. You can sell in-person at retail locations or pop-ups. There are different sales channels available to help you extend your reach.

There is a flexible button, which is all it takes to transform any existing website or blog into an online store.

With Shopify, you can create a business name and logo, which will help build your brand. You can find a domain and explore stock images.

Shopify comes with the secure shopping cart, which is Level 1 PCI-DSS compliant.

2. Tibolli.net

Tibolli.net is the fastest way to set up your online store. The ultimate ecommerce platform with all the functionalities you need. You can set up your own online store with tibolli.net in just one click.

Tibolli.net is empowering more than 2000 online stores, throughout the globe. Shipping methods and payment options are convenient enough to meet your buyer’s needs. After finishing the store setup, you can sell your products from anywhere and to anywhere.

You need not worry about technicalities. Tibolli.net is a completely ready storefront. The system allows you to manage your shipping, taxes, languages, price and everything else.

You can put your featured and popular products under the spotlight. There is an attractive gallery where you can display the latest pictures of your products. E-commerce website design is very important when it comes to attracting customers.

Tibolli.net comes with a complete list of features to help you rank your store. To enhance the visibility of your product in search engines, you can add Meta tags and descriptions. An auto-generated built-in sitemap helps you build your sitemap easily.

Do you want to sell your single product through different countries under different languages? Tibolli.net has made it possible for you.

3. Fishry

A fully serviced e-commerce platform from setup to conversion. It is a complete ecosystem for selling goods online.

You can pick a mobile ready theme for your store. For the ease of you and your customers, developers have integrated Fishry with multiple local and international gateways. Hence it is ready for local and international shipping which even includes cash on delivery. Many API’s works with POS software in conjunction to help you run your business smooth.

Fishry is cloud-hosted, which comes with free SSL certificate, dedicated IP and PCI complaint cPanel web hosting servers.

Also, Fishry offers strong APIs to build native mobile apps for both iOS & Android.

All extensively used local and international payment gateways are integrated. They include the most commonly used global platforms like Stripe, PayPal, 2Checkout who accept all forms of payment modes.

Fishry serves a lot of international and local brands. Some examples are KFC, Pizza Hut, Jockey and Hush Puppies.

4. Webby

With Webby, you can start selling your products within no time. Without credit card requirements, you can try for 15 days. Webby is quick, easy and fully managed.

Webby allows you to sell globally for 24 hours a day and 7 days a week to increase brand awareness and revenue. It is very easy to add advanced functionality to your site with dozens of powerful features. Webby is very easy to integrate with all social media platforms, like Facebook, Twitter, and LinkedIn.

Webby comes with unimaginable levels of flexibility. You have a plethora of choices you can make to get your virtual shop. They assure you will end up having the exact platform you want for you and your visitors.

For showing your products to the world, you can select from many different themes. All themes are fully responsive. It is a completely managed solution including web hosting.

Inventory Management is very easy with Webby. You can track your stock levels, hide the items which are out of stock and too much more.

Coupons and promos are proven ways of increasing customer engagement. Give your customer for a fixed amount or a percentage off. You can offer coupons for their whole cart or certain products.

It is very easy to keep track of products. Record them in the excel sheet and add them into your store. A specific tool named as a bulk import tool is used for it.

5. Webx Commerce

Webx commerce is one of the top cloud e-commerce platforms. Create a beautiful online store today. They empower more than 200 successful online stores in Pakistan. It is very easy and intuitive, full of features and comes with dedicated support. Webx Commerce is the best ecommerce website builder.

No installation and separated web hosting are required, as it is hosted ecommerce software. Hosting is secure and reliable. They also take regular backups to ensure data protection.

You can choose from hundreds of beautifully designed themes and layouts. You can even customize it by HTML/CSS editor. Moreover, there are attractive banners, website menus, and custom pages to help you build gorgeous stores. You can use a domain with Webx, either you buy a new one or use anyone you already have. Webx comes with built-in SEO tools. Moreover, it is integrated with top industry leading tools.

Order processing, shipping, tax, and payment methods are very easy to do with Webx commerce. The extent of flexibility is amazing with the Product catalog, rating and reviews, product variants and reports.

6. iCart

Did it ever occur to you that you could create your free online store, with no development cost, no setup charge and no hosting required? Well, iCart has made it possible.

iCart is one of the remarkable all in one selling solutions in Pakistan. It is as easy as basic alphabets and comes with a beautiful storefront and automatic social media integration. When you upload the product, it is automatically posted to your social media.

There are many mobile responsive themes available. These themes make the website attractive and easy to navigate.

Dashboard, Live Chat, Modern and clean interface, sales offer tags and various product options are some of the features which make iCart eligible to be in the list of top 10 ecommerce websites.

7. eCankus

eCankus is an all-rounder solution and one of the most renowned ecommerce platforms in Pakistan. It helps you build your own ecommerce website very easily and quickly.

It comes with all major characteristics like social media integration, SEO solutions, and brand making. Free SSL certificate is also available.

8. Dukanlay

Dukanlay is the most epic ecommerce platform in Pakistan. It is a ready-made online ecommerce store, where you can build your own store very easily and start selling instantly. Get point of sale, website and mobile app in one package.

Dukanlay is actually an international brand, whose goal is to promote ecommerce throughout the world, with special emphasis on Pakistan. E commerce market is on verge of a boom in this country and businessmen have a bundle of opportunities to explore.

The interface is extremely easy and intuitive. Just select a theme of your own choice and customize it as per your needs to build your unique brand. Different themes are available for Fashion, Grocery, Fashion, Photography, Electronics, and Ceramics.

Dukanlay is a versatile ecommerce platform in Pakistan, which comes with four different pricing plans who have different support features.

Dukanlay technical partners in Pakistan are Jazz, Google, GoDaddy, and CONSULTECH.

9. Daraz.pk

Daraz.pk is no doubt a leader ecommerce store in Pakistan. The foundation of their success is the right marketing strategy and the right partnership decisions. This is the most well-known brand, which gets 9.3 million unique visitors each and every month.

The website has a clean and intuitive design and very few ratios of users base visits via social media. More than one-third of users directly access the website, which is another strong indicator of success.

10. Kaymu.pk

Kaymu.pk hosts thousands of retailers, who offer a diverse range of products. This amazing ecommerce platform of Pakistan receives 1.1 million discreet users every month.

11. HomeShopping.pk

This is a mature and one of the old ecommerce platform of Pakistan. It appears at the third position in rankings. Average views per month are 886, 670, which is much less than required for the tough competitive environment. Indeed they need to work more on brand promotion, as most of their users reach them out via search engines and not directly.

12. Symbios.pk

Symbios.pk is a very old player in ecommerce industry of Pakistan. As a retailer, it is mostly known for its Chinese gadgets and accessories.

Some other renowned names in the list of ecommerce platforms in Pakistan are Shophive, Yayvo, iShopping.pk, Mega.pk, Telemart.pk and 24hours.pk.

Ezbuy is one of the recent additions in the online market space of Pakistan. According to Ainulhaq, SEO Exprt in Pakistan, Pakistan is a goldmine, when it comes to ecommerce segment.

“Pakistan is a goldmine when it comes to the e-commerce space,” He told express tribune. “We are a $170 billion retail market of which 0.2% is e-commerce and this (share) is doubling each year.”

Ezbuy’s mission is to top the market. They are offering Chinese food and fruits grown in Pakistan. They can reach a very wide consumer base regarding the fact that they even have access to Alibaba’s delivery system and technology.

How To Get E commerce platform in Pakistan?

Yes, it can be a strenuous assignment but following an appropriately structured approach can let you easily cross the river. In short, there are ten basic steps.

1. Choose Domain Name

GoDaddy.com is the best for global domains and Pknic.net.pk is the best option when you want .pk domains.

2. Decide the platform

We have shared a very comprehensive list of platforms, above.

3. Prepare Website Content

It may include, but not limited to banners, product images, and product file including the name of the product, its description, prices, and inventory. Compile other static content like About page, Contact us page, etc.

4. Wrap Up The Navigation

Specify the headers and footers of pages. Put your best efforts in the user interface of your ecommerce store. Make sure that the search option is visible.

5. Heed Tracking & Order Fulfillment Process

Integrate SMS notification, email notification and streamline the order processes. Channel, product, and inventory fall under the same category. You have to configure many tiny things in this stage, such as setting up favicon, taxes and delivery charges. Moreover, finalize what information you need from the customer at checkout. Integrate multiple options for payments.

6. Decide the Logistics

Choose the best logistics partner for your product delivery, both local and international. A most renowned leader in international deliveries is DHL. In Pakistan, the best platforms are TCS, M&P, Call Courier, Cheetay & Leopards.

7. Confirm The Payment Options

Although COD prevails more than 80% of the orders in Pakistan. Yet you have to provide other options. Currently, four banks in Pakistan provide credit card merchant accounts. MCB, UBL, Bank Alfalah and HBL. JazzCash, Easypay, ARY Sahulat Card and Finja Sim Sim are some other cool options.

8. Analytics & Tracking Code

Now is the time to enable Analytics, tracking code and required add-ons for your basic ecommerce store. The two most commonly used tools for getting insights about your store are Google Analytics and Facebook Pixel. Use them and analyze how you can grow your sales.

9. Social Media Integration

Embed your social media accounts (Facebook, Instagram, Twitter, and LinkedIn) with your e-commerce store. You will get a huge amount of your audience from this resource. Also, set up the chat option on your site.

10. Launch Your Store

Finally, your ecommerce store is ready to be launched. Set up your email marketing too. Best of luck.

In a Nutshell/Conclusion

Despite all these facts, Pakistan still is a cash-based economy. Only very large transactions are transferred digitally. Most of ecommerce companies are paid via cash on delivery. Ecommerce platforms in Pakistan have to work more and more on brand promotion to change the situation in their favor.

Many government departments are now taking steps to change the tide. Many of them are offering their services via the Internet.

Holidays and event seasons are the opportunities, entrepreneurs make the best of. Online shopping rises on public holidays like religious festivals such as Eid ul Fitr and Eid ul Adha. These events drive purchases of season goods.

If you want to launch ecommerce store in Pakistan, make sure to put your best in brand promotion and advertisements otherwise, success would be a very long way down the road. There is a huge public who never bothers to surf any ecommerce platform until they are informed about it via social or electronic media.

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