A Comprehensive Guide: How to Sell Ticketmaster Tickets on StubHub

Ticket Permit
4 min readJun 22, 2024

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How to Sell Ticketmaster Tickets on StubHub

Selling tickets from Ticketmaster on StubHub can be a strategic move to reach a broader audience and increase your chances of selling tickets quickly. This guide will walk you through the step-by-step process of transferring and listing your Ticketmaster tickets on StubHub, ensuring a seamless experience for both you as a seller and potential buyers.

Why Sell Ticketmaster Tickets on StubHub?

StubHub is one of the largest and most trusted ticket resale platforms globally, offering significant advantages for sellers:

  • Large Audience: StubHub’s extensive user base increases visibility and potential buyers for your tickets.
  • User-Friendly Interface: The platform is designed to make listing and managing tickets straightforward.
  • Competitive Pricing: StubHub allows sellers to set their prices, enabling flexibility to adjust prices based on market demand.
  • Integration with Ticketmaster: StubHub provides tools to easily transfer tickets purchased through Ticketmaster, streamlining the listing process.

Step-by-Step Guide to Selling Ticketmaster Tickets on StubHub

Follow these detailed steps to successfully transfer and list your Ticketmaster tickets on StubHub:

1. Create a StubHub Account

Step: If you don’t already have a StubHub account, you’ll need to create one.

  1. Visit StubHub: Go to the StubHub website or download the StubHub app.
  2. Sign Up: Click on the sign-up button and fill in the required details, including your email address and a password.
  3. Verify Your Email: Check your email for a verification link from StubHub and click on it to confirm your account.

2. Transfer Tickets from Ticketmaster to StubHub

Step: Before you can list your tickets on StubHub, you need to transfer them from Ticketmaster.

  1. Log into Your Ticketmaster Account: Visit the Ticketmaster website and log into your account.
  2. Navigate to My Tickets: Find the tickets you want to sell under the “My Tickets” section.
  3. Select Transfer or Sell: Look for the option to transfer or sell your tickets. Ticketmaster provides different options depending on the event and ticket type.
  4. Choose StubHub as the Transfer Option: Select StubHub from the list of available transfer methods. Ticketmaster typically has StubHub as an integrated transfer partner.
  5. Follow the Transfer Instructions: Follow the prompts to complete the ticket transfer process. You may need to enter your StubHub account details during this process.

3. List Your Tickets on StubHub

Step: Once your tickets are transferred to StubHub, you can start the listing process.

  1. Log In to StubHub: Access your StubHub account.
  2. Navigate to Sell Tickets: Click on the “Sell Tickets” tab, usually located at the top of the homepage.
  3. Select Event: Choose the event for which you want to sell tickets. StubHub’s search function can help you find the event quickly.
  4. Enter Ticket Details: Fill in the required details, such as section, row, and quantity of tickets.
  5. Set Your Price: StubHub allows you to set your price manually or use their pricing tools to set a competitive price based on market trends.
  6. Upload Tickets: If necessary, upload any relevant ticket files or provide electronic ticket transfer details.

4. Review and Submit Your Listing

Step: Double-check all the details to ensure accuracy before submitting your listing.

  1. Review Information: Check the event details, ticket quantities, and pricing information.
  2. Submit Listing: Once you’re satisfied with the listing details, click on the “Submit Listing” button to make your tickets live on StubHub.

Managing Your StubHub Listings

After your tickets are listed on StubHub, it’s essential to monitor their performance and make adjustments as needed.

Monitor Listing Performance

Step: Regularly check how your listings are performing to gauge interest and potential sales.

  1. Dashboard: Use StubHub’s seller dashboard to track views, inquiries, and sales.
  2. Price Adjustments: Consider adjusting your ticket prices based on market demand and competitor pricing.

Respond to Buyer Inquiries

Step: Potential buyers may have questions about your tickets. It’s essential to respond promptly to increase the likelihood of a sale.

  1. Check Messages: Monitor your StubHub inbox for any messages from interested buyers.
  2. Provide Information: Answer inquiries thoroughly and provide additional information as requested.

Completing the Sale

Once your tickets sell on StubHub, there are a few final steps to complete the transaction.

Transfer Tickets to the Buyer

Step: Depending on the type of tickets sold, you’ll need to transfer them to the buyer.

  1. Electronic Tickets: Use StubHub’s platform to transfer electronic tickets directly to the buyer.
  2. Physical Tickets: If you sold physical tickets, ship them to the buyer promptly using a reliable shipping method.

Confirm Delivery

Step: After transferring tickets, confirm with StubHub that the buyer has received them.

  1. Confirmation: StubHub will notify you once the buyer confirms receipt of the tickets.
  2. Payment Processing: StubHub typically processes payments to sellers after the buyer confirms ticket delivery.

Tips for Successfully Selling on StubHub

To optimize your ticket-selling experience on StubHub, consider these additional tips:

Competitive Pricing

  1. Research Market Trends: Stay informed about current ticket prices for similar events to set competitive prices.
  2. Dynamic Pricing: Utilize StubHub’s pricing tools to adjust prices based on demand closer to the event date.

Promote Your Listings

  1. Social Media: Share your StubHub listings on social media platforms to reach a wider audience.
  2. Timing: List your tickets as soon as possible after transferring them to StubHub to maximize exposure.

Provide Detailed Information

  1. Ticket Details: Ensure all ticket information, including seat locations and event details, is accurate and clearly presented.
  2. Transparency: Disclose any relevant information about the tickets upfront to build trust with potential buyers.

Conclusion

Selling Ticketmaster tickets on StubHub is a strategic way to expand your ticket-selling opportunities and increase your chances of finding buyers quickly. By following the step-by-step process outlined in this guide, you can efficiently transfer your tickets from Ticketmaster to StubHub and list them for sale with confidence. Monitor your listings, respond to inquiries promptly, and ensure smooth ticket transfers to provide a positive experience for buyers and maximize your sales potential on StubHub.

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