How Suitepad Can Open Up A New Revenue Stream For Hotels
Jul 25, 2017 · 2 min read
This article is about a company called SuitePad. We have a look at their content marketing and come to creative ideas how to reach influencers in this niche.
Company profile
- Started in 2012 by two young Germans
- Ships kiosk tablets to hotels
- Hardware and software shipped together
- Helps hotels acquire new revenue streams
Currently on Android, Suitepad provides consistent communication standards in every room across all properties in the hotel chain.
Similar Companies
- Sitekiosk (also from Germany), with allegedly the highest amount of installations worldwide.
- ThinkTouch Interactive Kiosks, with over 20 years of award-winning experience in software development
- Maptmedia, focuses on creating simple, user friendly digital signage into a variety of environments
Influencer Marketing
- Guestdriven, with an advisory board comprised of senior industry executives, this blog benefits from unique vision and experience to maintain the leadership position in guest solutions for hotels.
- HospitalityNet, a daily newsletter packed with information varying from hospitality industry news to customer service tips is something every hotelier needs.
- leonardo, is a blog and company focusing on hospitality in hotels and vacation properties with many digital marketing resources and tips.
Travel blogs will also have an interest in the subject:
- Condé Nast Traveler is a crossroad for all the information a traveller needs. Daily news, flights, best hotels and location tips.
- i-escape
is a highly researched blog providing the best accommodation and trustworthy content. - Mr & Mrs Smith is a blog focusing on “boutique” hotels which have the wow-factor and looking for qualities that really matter first-hand.
Content ideas
- What the average hotel customer spends money on
- Digital signage in hotels and how it falls short
- What hotel customers say about hidden upsells
- Digital signage hotel trends
- Creative uses for digital signage in a hotel
It’s also good to get inspired by existing content. These are the best articles on related topic:
- Digital Signage: Your Number One Source of Information by Christine on the UCView blog.
- A picture’s worth 1k words in digital signage wayfinding by Tom Graczkowski
on Digital Signage Today blog. - Predicting the top 10 digital screen media trends for 2015 by Keith Kelsen.
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Also, please let us know your ideas on content or influencers outreach!
