Tim WoolliscroftinideasmithsFrom Yes And to Wizard of OZ: How I Applied my Creative Background to Unlock Innovation in User…Earlier this year, on a user research contract with a UK transport company, I had the pleasure of working with the innovative and creative…Oct 19, 2022Oct 19, 2022
Tim WoolliscroftinideasmithsWhy You Need Creativity for Successful Digital TransformationIn this post I explore the role that creativity and creative methods can play in in helping organisations make the significant changes…Oct 13, 2022Oct 13, 2022
Tim WoolliscroftinideasmithsApplying Theatre Within Service DesignIn this blog I outline some connections between service design and theatre. In relation to these connections I also reflect on my own arts…Sep 28, 2020Sep 28, 2020
Tim WoolliscroftinideasmithsApplying Systems Thinking and Action Research to Improve Service DesignIntroductionSep 27, 2020Sep 27, 2020