5 Ways to Show Integrity in Your Business

We live in a password protected, door locked, self-defense society. We are fearful for ourselves and our assets. Our bank accounts are monitored and our street lamps have cameras that watch us 24/7. We are made to feel that fraud is all around us and that effects the choices that we make. So, the burden falls on businesses to prove their trustworthiness to their customers. Demonstrating integrity is the easiest way to calm the customer’s anxiety and grow your business.

Here are a few ways to show integrity to your customers on a daily basis:

Your customer needs all the information. Present them with all the options even if it risks you getting them job/selling the product. You have to do what is right for yourself AND the customer. To hold back the truth will serve you poorly in the end.

Show gratitude

Factor in generosity to your business model. Product prices and hourly rates are not as vital to your success as customer loyalty. This is NOT a bribe, but a way of showing that you are genuine and appreciate their business.

Be Available

You want your customers to see you as someone who truly cares. Even the top leadership need to be out and talking to customers and not hiding away in a corner office. Answer messages, talk directly, and invest in your relationship with the customers.

Show Passion

Heart check time. You have to love what you are doing and be excited about sharing that with them! If you are, then this is easy. Express that enthusiasm with every interaction with your customer. They will feel your excitement and quickly get on board with doing business with you.

Own Up to Mistakes

One thing is certain in life — we all make mistakes. How we react to them will display our integrity to our customers. Taking the time to acknowledge the mistake and work to quickly make it right, the customer will gain trust in you.

These five steps are a great way to begin to demonstrate integrity to your customers. Your business will grow on the foundation of good values that highlights an equal partnership with your customers.