Stephen Tive Pirrie

Brazilian born, London bred Director of Strategy at theAudience, digital sleuth, geek dad. (@Tive)

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#Instagram has introduced an algorithm, and it’s better for you and brands.

A few weeks ago I noticed that the images I was seeing in my explore tab on Instagram had changed.

Stephen Tive Pirrie4 min read

Instagram is now explaining its algorithm

(But not very well)

Stephen Tive Pirrie2 min read

#Instagram has introduced an algorithm, and it’s better for you and brands.

A few weeks ago I noticed that the images I was seeing in my explore tab on Instagram had changed.

Stephen Tive Pirrie4 min read

Why Twitter’s new #OwnTheMoment planner is bad for real-time marketing

Don’t plan for the moment, plan for the response

Stephen Tive Pirrie5 min read

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What is strategy?

The practice of figuring out the best way to get from here to there

Mike Arauz3 min read

Strategy, in reverse

Why the typical strategy process wastes too much time.

matthew_daniels4 min read

Why we have a Burning Man Policy

On page 10 of Traction’s employee handbook, right in between the sections on “Voting Leave” and “Military Leave,” is a little section…

Adam Kleinberg2 min read