Spotted: Chanel Iman, Coco Rocha, Victor Cruz & More At The Opening Of Moxy Times Square

Moxy Hotels, Marriott International’s experiential hotel brand that has earned its reputation for disrupting the lifestyle hospitality scene, joined forces with fashion cool kid brand MADE on Wednesday to officially debut Moxy Times Square with an unforgettable night of uninhibited play. The brand’s New York City coming out party on October 25 treated guests to the ultimate adult playground setting, inspired by the vibrancy and edginess of the city that Moxy Times Square calls home.

Hosted in collaboration with MADE, the hotel’s official opening celebrated the arrival of Moxy’s unique brand of energy and playfulness to the New York City hotel scene with tastemakers and culture-shakers including Malin Akerman, Krysten Ritter, Coco Rocha and Victor Cruz, among others. Moxy Times Square is the first of five Moxy Hotels set to open in the city that never sleeps.

Moxy Times Square’s epic party evoked playful memories, but with a stylish insta-ready twist. In a homage to the iconic NYC outdoor playground, a ‘Dunk & Dance’ dance floor was transformed into a glowing court with neon hoops flanking both sides of the room, bringing to life the streets of NYC. In the ‘Which Way Do You Swing’ room, guests were invited to take their inhibitions off the ground and levitate on an NYC playground swing.

The Hook Up Play Pen allowed party-goers to dive in to dig for hidden Moxy hook-ups such as crash pads at the hotel for the night. DJ sets by some of the industry’s most notable talent — including Honey Dijon, Fatherhood, Julianna Huxtable, Total Freedom and LSDxoxo — kept partygoers dancing until the early hours of the morning.

Check out the exclusive pictures courtesy of BFA below:

The newly engaged Malin Akerman posed in front of Empire State Building at the grand opening of Moxy Times Square ​on Wednesday, October 25.

Malin Akerman found a bunny to cozy up to at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Model Chanel Iman frolicked in the ball pit ​during the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Model Coco Rocha made her entrance at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Krysten Ritter made her entrance at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Former Giants wide receiver Victor Cruz enjoyed the roof at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Olympic Fencer Miles Chamley-Watson strikes a pose at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Model Slick Woods rocked Fenty Puma from head to toe at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Snoop Dogg’s son Cordell Broadus showed off his dance moves ​during the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Malin Akerman and Coco Rocha paired up in front of the rotating carousel at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Victor Cruz and Miles Chamley-Watson bonded at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

David and Phillipe Blond kept their balance while playing in the ball pit at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Designer Phillipe Blond strikes a pose during the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Krysten Ritter posed in front of the stunning backdrop at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

Chanel Iman showed off her outfit at the grand opening event of Moxy Times Square ​on Wednesday, October 25.

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