Improve Your WeChat E-commerce in One Easy Step: Magento 2.0

Multi-channel e-commerce platform proves to be a better way to build up a WeChat e-commerce for start-ups. As we talked about earlier, despite its popularity, 3rd party e-commerce platforms like Youzan and Youshop still have some major flaws. Fortunately, multi-channel ecommerce platform will solve those problems and enable you to start selling both online and offline with more efficiency. Great as they are, the real question is: among all the multi-channel e-commerce platforms, which one is the finest for Wechat e-commerce?

Meet Magento 2.0 — the new heights of digital commerce platform.

Magento is an open-source content management system for e-commerce web sites. First released in 2008, Magento has been widely used in e-commerce world already: in May 2015, Magento’s market share among the 30 most popular e-commerce platforms is about 29.8%. Here are a few benefits that no one can offer except Magento:

  • Flexibilitymeans you could be you. Magento is the most flexible full-featured e-commerce software available to all types of businesses. Built as an open-source software, Magento can be freely tailored by you to your business’s needs. The software offers endless customizations through numerous plug-ins and extensions available, meaning that you can add on functions whatever, whenever. Whether you need basic e-commerce features for your online store or advanced options to accommodate growth, you will always find a solution from Magento.
  • No limitations.With Magento, you’re no longer under others’ roofs. No need to worry about whether a small change or 3rd party platform could affect your business, because Magento gives you your own back-end system with your own client data. With Magento, WeChat would be one of your biggest landing spot for shoppers, but not the only one: even though customers have difficulty connecting to WeChat, they can still visit your e-commerce through browsers.
  • Easy maintenance.It doesn’t matter if you have one WeChat e-commerce site via phone and one e-commerce website targeting desktop users, there is only one background under Magento, insteade of two. Different versions of your e-commerce share the product data, therefore you don’t need spend extra time and money on data sync.

As a leading e-commerce solution provider, TMO Group is proud to be the first company to build up your WeChat e-commerce on Magento 2.0 in the industry. The reason we adapt Magento 2.0 for your business is that the newly release Magento 2.0 will boost your e-commerce a lot more. Released Nov.17th 2015, here are some highlights featuring Magento 2.0:

  1. Whole new file system structure: The new Magento file system structure has been simplified. New system will build a safer platform.
  2. More and more. More database, more API support, more multi-language support, and more templates will improve your WeChat store in many different ways;
  3. Better user experiences for Magento admin. New version is touch-friendly, which means that you can easily approach to your e-commerce site on mobile devices.
  4. Checkout improvements. Checkout is nothing but the most important part for WeChat e-commerce, and new Magento 2.0 will not only protect visitors’ checkout session, but also fasten the whole log-in process through “QR code scanning” function. Faster and safer, that’s Magento 2.0’s ultimate goal, along with TMO Group’s.

The upcoming 2016 will be a big year for WeChat e-commerce: more consumers, more businesses, and more definitely competition. With the help of next-level commerce platform like Magento 2.0, TMO Group will upgrade your WeChat e-commerce business to better performance and better conversion.

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