Google is making attempts to do this with the on-going Search campaign.

Lawyer, problem-solver, advocate for the rights of women and girls ✌all round super star.

Oct 11, 2016

If a new product was to seriously compete for this opportunity, it needs to tap into the cultural (and technical) nuances of the continent, while presenting a differentiated product.

I went to Nigeria and saw the future of consumer technology

Anthony Pompliano

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Google is making attempts to do this with the on-going Search campaign. If you’re in Lagos or Nairobi, look out for Google’s TV ads and billboard ads around the city.