Crowd-sourced brick and mortar is here: an early look at the disruptive Amazon 4-Star store

Amazon 4-Star and why it’s disruptive

Crowd-sourced assortment.

The context of ratings

Three things to consider if you are not Amazon

Simple, and often eschewed by retailers, this quick feedback kiosk can provide valuable data over time

Integrate your customer into the conversation

Train your store teams to ask for and pass along feedback

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store