Todd Paton – Medium

Todd Paton
in
Paton Marketing Agency

Google Bets Big On Cell Phones And Why You Should Double Down On Mobile

4 min readJul 11, 2019

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Google Bets Big On Cell Phones And Why You Should Double Down On Mobile

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Todd Paton
in
Paton Marketing Agency

Learn From The Best! — The 5 Secrets of Highly Successful Graphic Designers

A lot of people believe that there is a magic secret behind a successful career. The truth is that the only secret on which everyone…

3 min readOct 21, 2018

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Learn From The Best! — The 5 Secrets of Highly Successful Graphic Designers

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Todd Paton
in
Paton Marketing Agency

How Can You Create an Effective Video Content Strategy?

Video content has been the buzzword in digital marketing in recent years. And for good reason… Video is the most important type of content…

4 min readOct 7, 2018

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How Can You Create an Effective Video Content Strategy?

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Todd Paton

Does Your Website Meet the 5 Second Rule?

There are many theories, ideas and statistics that focus on web design. Virtually every experienced web designer has his or her own…

4 min readSep 19, 2018

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Does Your Website Meet the 5 Second Rule?

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Todd Paton
in
Paton Marketing Agency

You Can’t Improve What You Are Not Measuring: The Importance of Analytics

Digital marketing is very important for your business — you already know that. It’s almost safe to say that, in this day and age, your…

4 min readSep 16, 2018

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You Can’t Improve What You Are Not Measuring: The Importance of Analytics

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Todd Paton
in
Paton Marketing Agency

Tips for Calculating Your SEO Budget

So, you decided on starting a new SEO campaign…

4 min readAug 17, 2018

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Tips for Calculating Your SEO Budget

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Todd Paton
in
Paton Marketing Agency

Tips For Calculating Your Google AdWords Budget

Google AdWords is a hugely important advertising tool for both small and medium-sized businesses. Google, through its numerous products and…

4 min readAug 12, 2018

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Tips For Calculating Your Google AdWords Budget

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Todd Paton
in
Paton Marketing Agency

Instagram Changes and What it Means for your Business

Social media platforms are under massive scrutiny. The multiple issues on privacy, security settings and how the platforms actually use…

3 min readJul 27, 2018

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Instagram Changes and What it Means for your Business

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Todd Paton
in
Paton Marketing Agency

Social Media — Managing Your Personal vs. Your Professional Reputation

It’s 2018… Social media, as we know it, has matured and evolved. We, as individuals, have evolved alongside its multiple changes and…

3 min readJul 16, 2018

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Social Media — Managing Your Personal vs. Your Professional Reputation

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Todd Paton
in
Paton Marketing Agency

Why Influencer Marketing’s High ROI Isn’t Just about the Numbers

As the world has shifted its attention to social media, more and more people decide their next purchase by looking at fellow consumers…

5 min readJul 8, 2018

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Why Influencer Marketing’s High ROI Isn’t Just about the Numbers

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Todd Paton

Todd Paton

Todd Paton is President of Paton Marketing (www.patonmarketing.com), a digital marketing and website development firm in Pompano Beach, FL. It is one of the few

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