PinnedTomas CorzaHow to Write Jobs to be Done Marketing Strategy: JTBD TheoryAbout the author: Tomas Corza is a marketing Strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…Jun 17Jun 17
Tomas CorzaHow to Keep Your Job in the Age of Generative AIAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…4h ago4h ago
Tomas CorzaJTBD Theory 3 Key InsightsAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…1d ago1d ago
Tomas CorzaFour Examples of Applied JTBD TheoryAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…2d ago2d ago
Tomas CorzaLeveraging JTBD Theory and AI for User-Centric Product DevelopmentAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…3d ago3d ago
Tomas CorzaJTBD Theory and EDMAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…3d ago3d ago
Tomas CorzaTesla and JTBD TheoryAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…3d ago3d ago
Tomas CorzaJTBD Theory: Insights from Ford and ToyotaAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…6d ago6d ago
Tomas CorzaJTBD Theory Examples: Uber, Spotify and DuolingoAbout the author: Tomas Corza is a marketing strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…Jul 18Jul 18
Tomas CorzaJTBD Theory, AI and GroceriesAbout the author: Tomas Corza is a marketing Strategist, Jobs to be Done practitioner, automotive subject matter expert and is currently…Jul 17Jul 17