Why is the new Facebook the best thing which happened in UX/UI recently
The problem with a mass-used product, like a social network, is that people get used to outdated user experience, or non-consistent user interface, very easily—with no other option on the table, users use it so often, they just don't mind after some time. What it eventually does is that it cripples public perception of UX. Facebook always did a terrible job at this. Until now.
Facebook users always had plenty of time to get used to a new version.
And they always hate it.
The problem is Facebook never really set a good standard for UX nor UI. With so many visitors, its responsibility towards the education of how a digital product should look and feel was always very low.
Other products are just not that lucky and even when trying to use modern standards, are often perceived in the optics of a commonly used product — like Facebook. Users often don't get the latest UX, because it's just so easy to use. So easy, it's suspicious. Where the hell is the complexity and multiple options to focus on? I love it that way!
I didn’t support any new version of Facebook just because it was never consistent or done well. So I approached the new version with skepticism… and I was wrong.
It's one of the best examples of how a modern interface should look and behave.
Users hate it.
They'll get used to it.
And it's for the good. Finally.
Here's why.
1. Consistent UI
One of the keys to great usability is consistent and unified UI. Facebook was always using multiple UI elements from different stages of development. One button was rounded, one was not, one field had this radius, the other had a different one, etc. No rules at all, no unified UI kit used.
When done right, you identify a certain element without even thinking about it, since it behaves the same way all…