Tom PurseyinFlying ObjectWorking with YouTube creators? Here’s our top 5 learningsIf I say “YouTuber”, what do you think? The archetypal image is probably someone who looks like Zoella — a young, chirpy person vlogging…May 8, 2019May 8, 2019
Tom PurseyinFlying ObjectWell that was that. Now whatGoodbye, 2018, the year we built an island in a car, went filming in Iraq, imagined a flu pandemic on Instagram, stood up to cancer with 75…Jan 8, 2019Jan 8, 2019
Tom PurseyinFlying ObjectMillennials :/I’ll say some words, you tell me what I’m describing. Gym selfies. Instagram stories. Flat shares (rented, obvs). Gluten free. “Personal…Jan 3, 2019Jan 3, 2019
Tom PurseyinFlying ObjectFour ways internet-first companies build their brandsA look at how companies like Monzo and Warby Parker take new approaches to classical marketing tacticsAug 15, 2018Aug 15, 2018
Tom PurseyinFlying Object“In B2B marketing, you’re building a heuristic.Marketing insight series: A chat about B2B with Google’s Harry DaviesJul 20, 2018Jul 20, 2018
Tom PurseyinFlying ObjectIn light of Pride weekend — three brands doing it right.2018’s annual London Pride Parade is set to take place in Trafalgar Square. This event constitutes the culmination of a month of…Jul 6, 2018Jul 6, 2018
Tom PurseyinFlying ObjectBuilding audiences and delighting fandoms on social media: six insightsOne of the great challenges with any communication on social media is the water, water everywhere. Sure, there’s a potential audience of…Jul 2, 2018Jul 2, 2018
Tom PurseyinFlying ObjectSocial & Content in 2018: Why we shouldn’t all be following WetherspoonsAs Facebook send contradictory signals about social content, don’t throw the baby out with the bathwater: it’s what you do, not where you…May 18, 2018May 18, 2018
Tom PurseyinFlying ObjectUp next: Live, responsibility, and the things we want to do nextEveryone has a to-do list — but what about making a list of what you want to do? We’ve been casting our eye over the macro trends in…Mar 14, 2018Mar 14, 2018
Tom PurseyinFlying ObjectWhy bouba and kiki matterExperiment time! Here are two shapes:Sep 14, 2017Sep 14, 2017