pramod

Barack Obama, Steve Jobs, Mark Zuckerberg; they’re all famous for wearing the same outfits everyday. The reason is what psychologists call decision fatigue. They have to make tons of decisions each day with a finite amount of energy, and limiting the minutiae of decisions like what to wear preserves the energy for the real stuff.

“We talk all the time about how a business really is like a person,” he continues, “and that if you are trying to live up to other people’s expectations, you’re going to live a miserable life. If you’re trying to be something you’re not, everybody’s going to know it, and nobody’s going to think highly of you for it. And the truer that you can be to yourself, the better chance you have of fully realizing your potential. As soon as I was able to think of [restructuring] in those terms, it was just like, ‘OK. Well, here…

rtunity if it goes outside of what you, as…ntic passion for being in the entertainment business. We did for being in the inspiration business. I learned never to pursue a business opportunity if it goes outside of what you, as an individual and as a business, have passion for. Because if it’s not authentic to you, your instincts start to falter.”