Entrepreneurs are an odd group, and I’m speaking as a serial offender. We’re typically A-types, often obsessive, and tend to follow an idea to a fault. Now, these aren’t necessarily bad things at their core; they can each have really beneficial or detrimental results.
But there is one behavior I’ve noticed among many of my fellow business-minded peers that have given me a reason for concern — the overwhelming obsession with profit when planning a startup.
Now, some of you may be saying, “Wait a minute. What does that mean? Isn’t profit the foundational goal of any business? …