Researching nerds since 1994.
It was after a chat with the team at Intercom about eight months ago that we realized the obvious: iterating on pricing more frequently would give us more data on what works and what doesn’t. So instead of changing prices once a year, we decided to get experimental.
What I keep finding is that no matter how many screening questions, interviews, sample projects, etc. we do, the best data comes out of actual real life work situations.