Tom Bird, President of the Bureau of International Recycling (BIR), sat down with TrueCircle to provide us with his expert insight on the industry’s current turbulent times, learnings from the past 25+ years and his outlook on the future of the industry. Over the past couple of months, we’ve seen the price of recyclable materials and metals fluctuate considerably. What do you feel are the biggest drivers of this change and what is your forecast for the coming months?

Simon Ellin, CEO of The Recycling Association, sat down with TrueCircle to provide us with his expert insight on the industry’s current turbulent times, learnings from the past 30+ years and his outlook on the future of the industry. In recent weeks, we’ve seen the price of fibre grade recyclable materials drop considerably. What do you feel are the biggest drivers of this change and what can be done to stabilise prices?

We’re thrilled to have launched TrueCircle’s second product, TrueCircle Trade, a digital B2B Marketplace which dramatically transforms the material trading process between MRFs*/Sorting Plants and Recycling/Reprocessing facilities. Since our soft launch a few weeks ago, we’ve facilitated >£1.1m of successful transactions across Europe. Our motivation for TrueCircle Trade TrueCircle’s first…

This MRF has had the TrueCircle AI vision systems installed on their paper lines for three months. TrueCircle AI automatically analyses the composition by weight of 100% of the line material. Working off the live, real-time data, TrueCircle proposed several adjustments throughout the plant, with two trials demonstrating an increase…

After running Veolia’s biggest MRF in Europe for four years, Jake Woolfenden joined TrueCircle early on, bringing with him his in-depth knowledge and understanding of the recycling industry. We spoke to Jake about his day-to-day, what motivates him, and how he ensures he’s always performing at his best. How long have you been with TrueCircle, Jake? Nearly a…

Pro Environmental are experts in high quality PET bottle recycling. They aim to provide the highest grade recycled PET product to the class A food and beverage sector, selling their product back into the UK market. It made sense for them to partner with TrueCircle — the AI vision systems…

Six months ago, TrueCircle installed our vision systems at the Allan Morris Recycling facility, where paper is collected and sorted for UPM. A graphic paper fraction of high purity is sorted and is then sent on to UPM’s paper mill. Our systems are installed on the graphic paper outfeed lines…

Hey James, how long have you been with TrueCircle? I’ve only been here for a few weeks — the first week was quite full on! I’ve been having meetings to see what people at TrueCircle work on and understand who I would be working with. Now I feel like I’m starting to settle in a bit more. So, what do you do at TrueCircle and what are you working on at the moment? I am…

TrueCircle has announced the launch of their latest product, TrueCircle AI for Plastic Recyclers. This vision system has been built specifically to help PET and HDPE reprocessors and recyclers improve their efficiency and profitability through AI powered, highly accurate and real time composition analysis. “TrueCircle AI is already being used…