Tianfeng WuinMarketing in the Age of DigitalAugmented Reality for Digital MarketingThe future of digital marketing will be closely related to the developments of augmented reality. Augmented reality at first appeared to…Dec 1, 2019Dec 1, 2019
Tianfeng WuinMarketing in the Age of DigitalCreating a Digital StrategyBegin with An End in Mind Understand why you are deciding to pursue a digital strategy, or in fact, any strategy. Regardless of the…Nov 24, 2019Nov 24, 2019
Tianfeng WuinMarketing in the Age of DigitalA Dangerous NecessityBig data has become one of the most significant issues to be debated. There is little doubt in the importance of big data for marketers…Nov 17, 2019Nov 17, 2019
Tianfeng WuinMarketing in the Age of DigitalBreaking FB and Google UpIn lieu of the Cambridge Analytica scandal, data privacy issues have become somewhat of a significant concern (at least during the period…Nov 2, 2019Nov 2, 2019
Tianfeng WuinMarketing in the Age of DigitalWalking the Tight Rope with the NBAOn October 6th, Houston Rockets of the NBA’s General Manager, Daryl Morey, made a social media post that supported the Hong Kong…Oct 27, 2019Oct 27, 2019
Tianfeng WuinMarketing in the Age of DigitalCleverTap — Engaging in GrowthThe news article is funding information for CleverTap, a mobile marketing platform that announce its completion of a $35 million Series C…Oct 20, 2019Oct 20, 2019
Tianfeng WuinMarketing in the Age of DigitalBodybuilding App: Two is Not Better Than OneThe App selected is BodyBuilding. Interesting, Bodybuilding divided their products into a Store App and a Workout App. We will focus on…Oct 14, 20191Oct 14, 20191
Tianfeng WuinMarketing in the Age of DigitalRise Bar Website: A Mediocre and Uncomfortable ExperienceThe design of Rise Bar’s website is a significantly better experience on the desktop compared to its mobile version. Overall, both…Oct 6, 2019Oct 6, 2019
Tianfeng WuinMarketing in the Age of DigitalFascinated by FascinateDoing the Fascinate Test was a fascinating experience. With many other personality tests that I have done online, they felt too ambiguous…Sep 29, 2019Sep 29, 2019