Amit Sinha – Medium

Amit Sinha

Published in
The Alliance Relationship Management Network

Super Mario Power Ups For Your Ecosystem Partners on MDF Programs

If you belong to my generation, you have surely played Super Mario — an amazing series from Nintendo. It had the perfect amount of nervous…

Jul 30, 2018

Super Mario Power Ups For Your Ecosystem Partners on MDF Programs

Jul 30, 2018

Published in
The Alliance Relationship Management Network

It’s Time Ecosystem Builders Got their Due

The Demand Network Summit organized by WorkSpan and Mayfield was a gathering of ecosystem builders — top 25 partner marketing and strategic…

Oct 9, 2017

It’s Time Ecosystem Builders Got their Due

Oct 9, 2017

Published in
The Alliance Relationship Management Network

Top 7 Reasons Why Reseller Channel MDF Tools Don’t Work for Strategic Alliances MDF Programs

Strategic Alliances (Cloud, Technology, System Integrator, ISV and OEM partnerships) are apples, Reseller Channel partners (Value Added…

Aug 15, 2017

Top 7 Reasons Why Reseller Channel MDF Tools Don’t Work for Strategic Alliances MDF Programs

Aug 15, 2017

Published in
The Alliance Relationship Management Network

Unlocking the Exponential Value of Your Strategic Partners

Your Strategic Partnerships are at Risk

Aug 2, 2017

Unlocking the Exponential Value of Your Strategic Partners

Aug 2, 2017

Published in
The Alliance Relationship Management Network

My Journey as a Marketer Driving A New Product Category

SAPPHIRE 2011 was a pivotal event for SAP — it marked the general availability of SAP HANA, a game changing in memory data platform for…

May 31, 2017

My Journey as a Marketer Driving A New Product Category

May 31, 2017

Amit Sinha

Amit Sinha

Chief Customer Officer at WorkSpan, Go-To-Market with Partners Specialist. Previously was SVP of Marketing at SAP, led GTM for HANA since the start.

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