The Build Cycle Podcast is LIVE!!!

As per all of the experts’ recommendations, I launched The Build Cycle podcast with three episodes, each exploring the startup story of an entrepreneur’s journey from launch to market, and their growth, successes and challenges. Here’s what’s on tap so far:

EPISODE #001 — LINDARETS

Marc Basiliere tells how he started Lindarets, the small products design firm that’s behind the Goat Link, ReMote and other products that help your mountain bike work better…and how he worked with Wolf Tooth Components to get them manufactured and brought to market. Check out all the show notes, links and stream the episode on The Build Cycle here.

EPISODE #002 — FEEBACK SPORTS

Did you know Feedback Sports’ founder Doug Hudson also started Chrome? Yes, that Chrome, of Chrome messenger bags. He and a buddy started it right out of college, then immediately road tripped to Colorado to go skiing, even though they had just made their first pair of Chrome baggy mountain bike shorts. Correct…they launched that brand with baggies. Fast forward, and now they’re promoting their line of premium tool kits to go with their shiny red work stands. Check out all the show notes, links and stream the episode on The Build Cycle here.

EPISODE #003 — PRESSCAMP

PressCamp is the annual gathering of brands and journalists to check out the latest and greatest in a relaxed, one-on-one setting that not only gives us time to write a better story and ask better questions, but also a chance to test ride new bikes and parts. The event came about as Lance Camisasca and Chad Battistone left Interbike to create something that provided more value to attendees on both sides of the press table. Here’s how he did it and grew it into an acquisition candidate (and sold it and keeps growing it). Check out all the show notes, links and stream the episode on The Build Cycle here.

Or just subscribe on iTunes and get all new episodes as they’re downloaded! We’ve got interviews with the founders of DeFeet Socks, Full Steam Brewery and more coming up soon!


I learned a lot of this the hard way. Hundreds of entrepreneurs launch every day, no need for any of you to make the same stupid mistakes I did. Checkout The Build Cycle on TylerBenedict.com, where I share lessons learned through two decades of launching, running and growing businesses alongside other founders’ #Startup Stories and other ideas. Plus, free worksheets and how-tos to guide budding entrepreneurs.