Tips for Investors: How to Choose the Right ICO

The Ubcoin Market project is now putting the first stage of a public ICO into action. At the moment you can buy Ubcoin tokens with a discount of 29% on ubcoin.io. Ubcoin tokens are a great way to profitably invest. After the end of the ICO tokens will be traded on exchanges and the Ubcoin Market platform will be fully launched, which means tokens’ value will rise.

ICOs are definitely gaining popularity. According to the CoinSchedule portal, during 2017 there were more than 230 ICO . The total amount of funds raised exceeded $ 3.8 billion in 2017, and for just 3 months in 2018 ICO have already received over $5 billion in investment funds! However, the popularity of ICO does not reduce the risks associated with the purchasing of tokens. ICO from high quality companies can allow you to increase your capital and profit. However, investing money in fraudulent or simply substandard projects can lead to a loss of funds. Several questions arise when dealing with ICO: How can you distinguish quality ICO from inferior ones? How can you understand which ICO is worth investing in, and which ones are not? To answer your questions, Ubcoin Market team prepared this article — a list of tips for ICO investors.

Tip # 1: Attentively Read the White Paper (especially the marketing plan and roadmap points)

This is the Holy Bible for any project, a hybrid between a business plan and an advertising brochure designed for the investor. The more detailed and clear the information is presented within a white paper, the more chances the company has for receiving the necessary amount of investment funds.

A good WP must explain all the essential details of an ICO:

• The existing problem(s) the consumer faces
• The solution(s) to the existing problems in the form of the creation of the project. This should include a thorough explanation on how the product helps to solve the existing problems
• The release of tokens and terms of their access regarding the exchange
• The stages of development
• The terms and methods in regard to the implementation of tasks and goals
• The amount of necessary investments and the planned results in quantitative terms.

When studying the WP, you need to pay attention to the required amount of funds, and how this sum relates to the goal. For example, are the expenditures too high? An additional characteristic of an excellent WP is a WP that brings a detailed development plan for the project into the future for 1–2 years. For example, the Ubcoin Market WP describes business and marketing plans for the project all the way to 2022.

An important point is the thoughtfulness of the marketing strategy, which should also be spelled out in the WP. Does the project illustrate an understanding of how it will reach users? For example, Ubank is the creator of Ubcoin Market, which has planned to implement Ubcoin Market into the Ubank mobile app. Furthermore, Ubank has contracts with Samsung and Fly regarding the preloading of the application onto new phones. Therefore, Ubcoin Market casts a large net for potential customers for those phones sold in the 10 countries of Eastern Europe and Central Asia. This indicates serious and long-term developmental plans for Ubcoin, which includes a detailed marketing strategy.

Tip # 2: Look at how well feedback mechanisms are established

Feedback in ICO projects is often carried out through the website, groups in instant messengers and social networks. For example, in Telegram, Facebook, Twitter, etc. It is necessary to pay attention to the number of participants in the group, the quality of the administrators and the topics discussed. If there are few participants (1–2 thousand) this can mean that the project is not very interesting for investors.

If there is a significant number of participants (more than 50 000), but very little activity where no one writes messages — this can mean a “wrap-up” of the group. If there are a lot of irrelevant messages that are not about the project, it can mean that the group is being spammed and the work of the administrators is substandard (they should delete spam messages). Also, in a good project, administrators respond quickly, fully and efficiently to participants’ questions.

Tip # 3: Check if there is a prototype

The presence of a real working prototype is a huge advantage for any ICO. Of course, projects at the development stage of the Alpha version or writing code can also become an object of investment. Nevertheless, the level of risk for such a project is much higher (maybe the team is not going to create a product at all, so it did not make a prototype). The presence of a prototype are what investment funds and governments typically analyze in order to draft laws for the protection of investors’ rights. The Ubcoin Market prototype is already created — its design can be viewed on the site ubcoin.io.

Tip # 4: Make sure the project team is competent

Among managers and advisors, the availability of professionals from various business areas is a huge plus. In fact, this means that the project has been worked out not only on the part of IT, but also on financial, marketing and legal aspects.

ICO held by this team and the availability of international work experience are also a big advantage for the project.

The founders of UbcoinMarket include representatives of various business sectors. Felix Khachatryan has been engaged in business and application development for more than 10 years (Ubank, Utalk, Navifon). Mazhar Jan is responsible for the development and sales of Fly around the world. Andrew Lee is responsible for global sales of mobile devices Samsung. Stan Danysh has financial experience (former COO and Head of Digital at MDM Bank, and the CFO of Siemens Finance in Russia). Alexander Putilin and Marine Lerner are professionals in IT and marketing respectively.

Our advisors are experts in finance and high technologies in international top-100 companies. For example, Oleg Bud is in charge of Samsung smartphone portfolio management for emerging markets. Oleg has been innovating and developing mobile products and services for Samsung mobile for a total of 15 years. Also, important role is played by Yama Bassam, who as a member of FINRA had advised on financial regulation issues to central banks and other regulators in several countries.

Tip # 5: Critically evaluate the idea

The high relevance and uniqueness of the idea is the basis of the whole project. Even having a professional team, working prototype and competent legal and marketing support, an ICO is still risking failure if the product does not meet the following requirements: it solves the existing problem, helps to perform the daily tasks of people and business in a more optimal way, the product is unique.

For example, Ubcoin market helps real people buy real things using Ubcoins. The number of owners of crypto currency is growing every day, but it is still difficult to use fiat currency in everyday life without transferring them to a national currency and withdrawing from an exchange. Each country has its own tax rates for such exchange operations. For example, in Japan, the costs of these transactions can reach up to 55%. Ubcoin market will help participants avoid losing money and time by avoiding such transfers. In addition, it is not easy to become an investor of cryptocurrency — you need to register on exchanges or risk encountering fraud on LocaBitcoins. On our platform, you can become a crypto investor, by just simply selling something.

Tip # 6: Look for confidence from big investors

If the project wants to reach a multimillion-dollar hard cap, support from angel-funds or private venture investors is also needed. The roadshow starts long before the ICO-presale, which helps to raise a larger share of the necessary funds in the initial stage. Prominent investors carefully check potential investments, which means that if funds have been invested, the project is likely to be reliable.

The mobile payments app Ubank received funding from Inventure Partners for the further development of Ubcoin Market, a blockchain ecosystem that would allow its users to become crypto investors simply by selling real goods and receiving cryptocurrency in exchange.

In preparing our ICO, we have aimed to take into account all of the above aspects. The Ubcoin Market project is now conducting the first stage of a public ICO. Currently you can buy Ubcoin tokens at a discount of 29% on ubcoin.io.

Ubcoin tokens are a great means into a profitable investment.