https://variety.com/2022/film/news/jennifer-aniston-movie-stars-dead-slams-social-media-1235427863/

The Real Hollywood Reel: Why Jennifer Aniston’s Take Needs A Retake

Uma Rudd Chia
3 min readSep 2, 2023

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Jennifer Aniston recently mused about Hollywood’s shift from star-studded galas to iPhone screens, claiming that fame has been diluted in the age of social media and streaming platforms. While her ‘Rachel’ hairdo will forever be iconic, her viewpoint, alas, seems to be stuck in reruns.

It’s a Fan’s World, and Celebrities Just Live in It

Aniston’s notion that Hollywood’s allure has faded due to social media influencers, fundamentally misses the point. It’s not about the celeb — it’s about the FAN experience! Imagine the delight of a teenager watching a YouTube vlog and feeling like they’re chatting with a friend. It’s priceless and annoying to parents of teenagers like me trying to get my teenager off her phone and at the dining table.

We no longer need celebrities to be Greek gods. We’re perfectly content with them being mere mortals — if they can make us laugh, think, or feel. Which basically knocks celebrities off their high horses and puts every day humans with talent on pedestals. And by talent I don’t mean that piece of paper you get from going to acting school.

From Glitter to Grit: The Changing Hollywood Values

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Uma Rudd Chia

Co-founder KVUR, founder — The Female Idea, Executive Creative Director, Author, Futurist, Keynote Speaker on Creativity, Hope, AI