UNA Update — 19th Nov 2023

UNA
4 min readNov 19, 2023

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UNA — Long live the UNAtics

It’s late Sunday, and we’ve just said “sayonara” to another week and “ohayo gozaimasu” to a bright new week ahead.

It’s been a bit of a leap since our last update at the end of October (ignoring some mini-updates in the interim), so this is quite the udpdate.

UNA is “Team”ing with opportunity

We’re incredibly grateful to add new chefs to the UNA kitchen. Once a great venture capitalist Fred Wilson (aka aVC) postulated that Team, Technology and Traction aka TTT were there 3 reasons investors invest.

Now, over time he evolved that to Team, SOM (serviceable obtainable market size), and Stickiness (traction minus churn)… but guess what didn’t change?

TEAM.

Great teams, make anything or any situation work… and with a team like this, ANYTHING.. heck EVERYTHING GOES.

Let’s do a quick roll call and see who’s news in this zoo ;)

We welcome two new faces to the Core Team:

CoCo — The head of Toshi, aka “The Face of Base”. Toshi On Base is one of the top performing memecoins, and has been one of the biggest drivers of volume on Coinbase’s Base chain. Coco joins us at Una to bring in massive degen know-how and impeccable execution in growth, business development, and culture.

Harrison — The CEO and founder of Virtual Versions. Harrison single-handedly grew VV’s Zealy community to over 200,000. He is a master of marketing, virality, network effects, and community growth. He’s bringing that energy to UNA.

Existing Core Team and Advisors:

Enigma — Founder of EnigmaFund, a crypto focused venture capital fund, and Excelsior, their community VC extension that allows individual investors to follow-on Enigma Fund’s early stage dealflow in Web3. He also serves on the advisory boards of Movement Labs, Entangle Protocol, ANote Music — Stay tuned… much more to come!, Liquid Crypto and many others. You can also follow his musings here: Enigma Fund

RubiksCamus — A long-time friend and mentor to EnigmaFund, Rubiks was a consultant for NASA, a serial entrepreneur, senior engineer, and today mentors and coaches executive teams at Tesla, Apple, Facebook and others. He mentors the team in leadership matters, and business growth. He also is a master of neuro-linguistic programming, and makes all the UNA team avatars!

Dr Coinopolis aka Austin Seiberlich of CoinCraft — Dr Coinopolis is considered by many to be one of the leading tokenomists in crypto today. He specializes in creative execution and planning of token utility, game theory, sales, vestings, economy design and modeling. He has designed some the token economies of many leading crypto projects including: HyperChain, Entangle Protocol, SuperChain Network, Anote, and more.

Peyote — Wildly known in degen circles as “the dev of every contract, ever made”

Kenno — The founder of 1NVST, an innovative quality-focused venture capital management company. Before, he led blockchain research efforts at VolksWagen! Deeply embedded in the German KOL and Whale community, Kenno brings his years of experience in economics, blockchain and crypto to the UNA team’s mission.

John Bui — John is hails from a long line of business development wins. Previously he headed up BD at SupraOracles. Today he works across a number of exciting crypto initiatives. He heads up our outreach and BD especially with a focus on the Asia and SEA regions, where he has an extensive and deep network.

René K Lambert — René is an ex-fighter pilot! 🚀 He currently runs WindGrowth, a growth agency which uses unusual AI implementation to build scalable sales and outreach funnels, especially for Web3 companies looking to scale sales and business development. Back in the day, he also founded TerraLearn, one of the biggest resources and communities to learn about the TERRALUNA ecosystem. He heads up our efforts to reach out to the LUNA, LUNC and UST projects, communities and chains to bring them closer into the fold.

The March of the Mods:

No community is complete without the keen eyes and steady hands on the wheel that only the mods can bring.

Thanks to Harrison, we are assembling an army of mods, brand ambassadors and raiders led by our good friend Rimuru — Stay tuned for opportunities to join the squad.

Content-ed?

This week we joined forces with Ampfluence, a content and growth company. They will be focused on content creation every day on Twitter (X), Instagram and TikTok.

Additionally they will be using various growth techniques to reach out to targeted influencers and communities generating organic growth.

We spent several long hours onboarding them, and no surprise: Our team manager at Ampfluence… is an UNA CLAIMANT.

There are NO COINCIDENCES… ONLY FATE.

Blockchain Ads:

We’ve also partnered with Blockchain Ads, a leading company in crypto ads. They have the unique abilty to target users with ads based on their wallet activity.

They are scraping the TERRALUNA chains to find the $LUNC and $UST users, and we will be targeting ads at these users looking to bring them into the fold, by making them aware of the mission of UNA.

We believe that this should be a highly effective method of activating a core LUNA/ UST community to fold into our own.

In Parting:

The weeks ahead are going to be filled with growth and more learnings.

We’re looking forward to getting our Private Sale filled. It’s up to us all to get the word out and do out part.

Join the sale here: https://docsend.com/view/qnc2i55kgj9kaqru

Long live the believers. Long live those who will be UNA.

With gratitude and appreciation,

The UNAtic Chefs

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UNA
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Written by UNA

UNA is a token with 50% of our supply free to anyone who had $UST / $LUNA at the time of the depeg in May2022. Join us on the journey that brings #USTogether.