Unnati Narang – Medium

Unnati Narang

Unnati Narang

Reflections as a junior faculty — advice vs. reality!

Spring 2024 was a semester of many milestones across all domains of my work: research, service, and teaching.

May 10

Reflections as a junior faculty — advice vs. reality!

May 10

Unnati Narang

The “Philosophy” in PhD: Developing the PhD Mindset

I completed my PhD in Marketing in 2020.

May 28, 2023

The “Philosophy” in PhD: Developing the PhD Mindset

May 28, 2023

Unnati Narang

Class of 2020: Reflections on my PhD

When I started my PhD five years ago, like any new incoming student experiencing the academic world for the first time, I had naive…

Jul 17, 2020

Class of 2020: Reflections on my PhD

Jul 17, 2020

Unnati Narang

Retailers use mobile apps to lure customers: How well do they work?

Intense retail competition has led old standbys, such as Sears, to close dozens of stores. Walmart is venturing online more. And Amazon is…

Feb 20, 2018

Retailers use mobile apps to lure customers: How well do they work?

Feb 20, 2018

Unnati Narang

Would you live on an island?

Our world is increasingly fraught with distractions arising from an overload of information. The practice of asking whether your next act…

Nov 16, 2014

Would you live on an island?

Nov 16, 2014

Unnati Narang

Strangers No More?

It’s easy to be nice to someone you’ve just met and may never see again. But what about those you spend the most time with? Why do most of…

Sep 14, 2014

Strangers No More?

Sep 14, 2014

Unnati Narang

One at a Time — Saving Lives through Social Media

A few weeks ago, I received a panic-struck message on Facebook from my cousin – a seasoned physiotherapist – asking me and a few of our…

Aug 11, 2014

One at a Time — Saving Lives through Social Media

Aug 11, 2014

Unnati Narang

Unnati Narang

Mktg Professor @ UIUC. I research mobile apps, retail and platforms using Causal Econometrics and Machine Learning. Dog+cat mom. Amateur fictionist.

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