Sep 3, 2018 · 1 min read
I recently had a chance to review recordings of a usability study we’d done 14 years ago and in spite of the fact that the design and interface had changed drastically in the intervening years, some of the behavioral/motivational observations were still very much spot-on. Also, quantitative research is good to track over time to see patterns or trends. Sometimes, datapoints that seem less significant in isolation can tell you a lot when plotted over a period of months or years.
