Jordan SantosinUX CollectiveProduct Personas: your product could have a pulseBut what about the product. Have we ever stopped to consider that the product may have a persona?Aug 12, 2020Aug 12, 2020
Jordan SantosYour user is a person with a 9–5 job and hobbies like you.What you see here is an affinity diagram for an educational app I had the pleasure of working on with Lianne Yun and Gise Bertran. The…Oct 5, 2017Oct 5, 2017
Jordan SantosDesign Research is Poetry in MotionI’m currently in a heavy research phase, designing surveys, conducting interviews internally and externally, running usability test, all to…Aug 31, 2017Aug 31, 2017
Jordan SantosYour project costs are way too high because you don’t have a UX team.This is the fourth meeting this week with that “difficult” client, they don’t agree with your current design and they believe that there…Aug 22, 2017Aug 22, 2017
Jordan SantosHow AI could impact UX StrategyOur products are becoming more and more personalized as the months flow by. Zillow sends users “Homes you would like this week”, Spotify…Aug 19, 2017Aug 19, 2017
Jordan SantosEase your mind, take these 6 steps to reduce cognitive load in your designsThe last thing you want your user to feel is frustration and stress from your design. People’s lives are already stressful enough, the…Aug 17, 2017Aug 17, 2017
Jordan SantosThe Headspace app, My Dad, and the rise of the value-driven product designers.My father just started getting into meditation for personal reasons, I don’t blame the guy for wanting to try something new. Upon learning…Aug 8, 20172Aug 8, 20172
Jordan SantosHow a mobile app could empower yoga instructors to teach as much as they like, on their own…The sun is at a quarter to sunset, your feet are firmly planted on a mat floating above the beach sand, you feel a light flow of cool ocean…Aug 3, 20172Aug 3, 20172