Reviewing the Trendiest Makeup Brands of the Year

Valentine Serena
3 min readFeb 29, 2024

--

In the ever-evolving world of beauty and cosmetics, keeping up with the trendiest makeup brands is essential for makeup enthusiasts. With new products launching regularly, it can be overwhelming to navigate the sea of options. To help you stay on top of your makeup game, we have compiled a list of the trendiest makeup brands of the year. From innovative formulas to inclusive shade ranges, these brands are setting the standard for beauty in 2022.

1. Fenty Beauty by Rihanna

Fenty Beauty, created by the iconic singer Rihanna, has been making waves in the beauty industry since its launch. Known for its extensive range of shades that cater to a diverse array of skin tones, Fenty Beauty has become a symbol of inclusivity in makeup. The brand’s Pro Filt’r Soft Matte Longwear Foundation is a cult favorite, providing buildable coverage that lasts all day. Additionally, Fenty Beauty’s Gloss Bomb Universal Lip Luminizer has gained a loyal following for its high-shine finish and non-sticky formula.

Find the latest trendy scarves and hats here!

2. Glossier

Glossier is known for its minimalistic approach to makeup, focusing on enhancing natural beauty rather than masking it. The brand’s Boy Brow eyebrow gel has become a staple in many makeup bags, providing effortless grooming and shaping for brows. Glossier’s Cloud Paint blushes are also highly coveted for their easy-to-blend formula and natural flush of color. With a range of skincare-makeup hybrid products, Glossier continues to be a favorite among beauty enthusiasts seeking a fresh-faced look.

Check out stylish pet sweaters for your furry friend!

3. Anastasia Beverly Hills

Anastasia Beverly Hills is synonymous with brow perfection, thanks to its wide range of brow products that cater to every brow shape and shade. The brand’s Dipbrow Pomade is a holy grail for achieving defined brows that stay put all day. Anastasia Beverly Hills is also known for its eyeshadow palettes, such as the Modern Renaissance palette, which features a mix of warm neutrals and vibrant shades perfect for creating versatile looks.

Read an in-depth review of the best nursing pillows for breastfeeding here!

4. Pat McGrath Labs

Pat McGrath, a legendary makeup artist, launched her eponymous makeup line, Pat McGrath Labs, to bring runway-worthy looks to the masses. Known for its luxurious packaging and high-performance formulas, Pat McGrath Labs has gained a reputation for pushing boundaries in beauty. The brand’s Mothership eyeshadow palettes are coveted for their rich pigmentation and innovative textures, allowing makeup enthusiasts to create bold and artistic eye looks.

5. Charlotte Tilbury

Charlotte Tilbury’s eponymous makeup brand is beloved for its glamorous and sophisticated approach to beauty. The brand’s Pillow Talk collection, featuring universally flattering nude shades, has become a global sensation. Charlotte Tilbury’s Matte Revolution Lipstick in Pillow Talk is a bestseller, offering a velvety matte finish that complements a wide range of skin tones. With a focus on creating products that enhance natural beauty, Charlotte Tilbury continues to be a go-to brand for classic and timeless makeup looks.

Explore essential kitchen tools for every home chef here!

6. Huda Beauty

Huda Beauty, founded by beauty influencer Huda Kattan, has gained a loyal following for its innovative and trend-setting products. The brand’s Obsessions Eyeshadow Palettes offer a curated selection of richly pigmented shades in compact and travel-friendly packaging. Huda Beauty is also known for its false lashes, which come in a variety of styles to suit every eye shape and makeup look. With a focus on creativity and self-expression, Huda Beauty encourages makeup enthusiasts to experiment and have fun with their beauty routine.

Conclusion

In a fast-paced industry like beauty, staying current with the trendiest makeup brands is key to staying ahead of the curve. Whether you prefer natural, minimalistic looks or bold, artistic creations, there is a brand out there that caters to your unique style and preferences. The makeup brands highlighted in this article have consistently delivered high-quality products that have captured the hearts of beauty enthusiasts worldwide. By incorporating products from these trendsetting brands into your makeup routine, you can elevate your beauty game and express yourself through the art of makeup.

Discover 5 essential car accessories for a comfortable ride here!

Read reviews of 10 essential kitchen appliances for every foodie here!

So, whether you’re a makeup novice looking to dip your toes into the world of beauty or a seasoned beauty enthusiast seeking the latest and greatest products, these trendiest makeup brands of the year are sure to inspire and delight. Embrace your creativity, experiment with different looks, and most importantly, have fun with makeup!

--

--

Valentine Serena
0 Followers

Harnesses the power of magic, weaves spells that captivate and mesmerize.