…prise, then, to see an even greater effect when we look at photos of, you know, actual human faces. An activity like web browsing has us constantly in “scan” mode, and human faces are like freaking magnets for that, pulling our primal attention away from safe and boring things like text at their will.
Now, every few years, someone touts some new approach or method that’s going to change the world. It’s part of how consultants make money. Brand an idea and sell it. Make a ton of money until the next big thing comes around. So, I’m used to these cycles by now.