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Let’s start off with a scenario: you are working on a new digital product, service or feature. You have already decided on the strategic direction and concept. Now you are creating a prototype that must lead directly — except for a few optimizations — to the final product. Sounds familiar, right?

Utilizing prototypes this way, is a missed shot. …


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Over the past 2.5 years we’ve been doing tons of Google Design Sprints. Although we generally stuck to , we experimented quite a bit along the way. We jotted down 7 learnings to help you get the best out of your design sprint.

Side note: in this article we assume that you’re familiar with the basic principles and the outline of the Google Design Sprint methodology.

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Start with a kick-off

We have never worked with a sprint team that worked together in the exact same composition before (and you probably haven’t either). …


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Like we said before, doing voice research is very much different from usual forms of user research. Last time (read pt. 1 of this article ), we shared tips and tricks on the pretest and the observation of your voice research. Today, we pick up where we left off and look at the posttest and reporting of your insights.

Posttest

  • Plan more time for the evaluation. You shouldn’t ask questions to the participant while he or she is interacting with the voice assistant — this sounds very logical, but it’s counterintuitive for most researchers. …

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Valsplat

We are a strategic research & design lab. Visit to learn more and see our work.

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