Look at the graphic below and you’ll see it. The colors are soft and muted, the shapes rounded and the typography unobtrusive. It’s what you could describe as clean. It’s approachable. It’s inoffensive. It’s almost… cute.
Zoom out and you’ll notice this particular aesthetic is everywhere.
As a designer, you can choose your response to it. Some, seeing how it’s proliferated in the tech world, may call it unoriginal. …
I always enjoy seeing portfolios by art directors and creative directors, because they just get it. They are masters of presentation and meticulous about typography, about consistency, about the story they are telling. It’s their job, after all. And it makes for beautiful portfolios.
These are just a few great online portfolios I’ve seen lately from art directors who used Semplice to build their site.
Estudio Diego Gallego is an independent graphic design consultancy based in Seville. The typography and layout lends a clean, editorial look to this portfolio without being predictably minimalist.
Tina Smith is an art director and designer based in New York. When I talked about meticulous, polished art director portfolios before, this one came first to mind. …
Ultimately, both products are great at what they do (otherwise I wouldn’t work on them) but they have slightly different use cases and it depends a lot on what you want to achieve with them.
As I mentioned in my original Carbonmmade announcement, I see both Semplice and Carbonmade on a spectrum. Someone might be using both, or starts with one tool and then eventually switches to the other for different reasons. But let’s look at the main differences between them.
Semplice is self-hosted and based on WordPress. This means you have full control over where your data is and what hosting provider you want to use. Of course, this freedom comes with the additional responsibility of managing this all yourself (and some do love that, I myself do). …