Varsha SinghYour Blueprint to Create the Perfect Retargeting StrategyLooking to build an app retargeting strategy, but don’t know where to start? Well, this is the blog for you.Jul 14, 2020Jul 14, 2020
Varsha SinghProgrammatic: The Evolution of Media BuyingIn the early 1990s, AT&T ran the first-ever ad campaign and the campaign performance was something that would make today’s marketers envy…Jul 14, 2020Jul 14, 2020
Varsha SinghHow to Develop an App Retargeting Strategy: A Start-to-Finish GuideIf you can bring back more users to the app, your app profitability is most likely to be in the pink of health as returning users are…Jul 6, 2020Jul 6, 2020
Varsha SinghHow does iOS push notifications perform as compared to Android?Depending on the type of device your target audiences are, you might observe a different rate of engagement on your push notification on…Jul 3, 2020Jul 3, 2020
Varsha SinghMust Have Features in Customer Engagement Platformn Customer Engagement PlatformFundamentally customer success is all about keeping them happy and satisfied so that they keep on purchasing from you. To keep your users…Jul 2, 2020Jul 2, 2020
Varsha SinghLearn What User Acquisition is and How to Do ItAsk anyone in the mobile app marketing world and you will know user acquisition is among the most challenging tasks. For most app models…Jul 2, 2020Jul 2, 2020
Varsha SinghLearn What User Acquisition is and How to Do ItAsk anyone in the mobile app marketing world and you will know user acquisition is among the most challenging tasks. For most app models…Jul 1, 2020Jul 1, 2020
Varsha SinghWhat Are Web Notifications and Why Should You Use ThemGenerating user engagement towards your marketing communications is tough unless you are able to grab their attention with your message…Jun 30, 2020Jun 30, 2020
Varsha Singh13 Conversion Rate Optimization Practices for AdvertisersThe process of improving a campaign performance is known as Conversion Rate Optimization or CRO. No matters how amazing ad campaigns…Jun 24, 2020Jun 24, 2020
Varsha SinghBuilding a Full-funnel App Marketing Plan with Programmatic AdsAlmost every business is looking forward to building their own app. Then to drive revenue from it, they need an app marketing plan. Among…Jun 23, 2020Jun 23, 2020
