+1. While you’re at it, ensure your engineers are responsible for hitting product outcomes …

Co-founder @ stealth, fmr PM lead @facebook, Founding team @sefaira (sold to @trimblecorpnews)

Jan 25, 2016

Maybe It’s Time For Marketing to Make a Real Revenue Commit

+1. While you’re at it, ensure your engineers are responsible for hitting product outcomes & metrics, not just release dates or feature set or some “output”.