How To Increase User Engagement in your Online CommunityYou did it. You built an online community. Time to sit back and let your community members do their thing, right? Wrong. When it comes to…Jul 10, 20181Jul 10, 20181
Why KM is Your Super PowerRemember back in January when I predicted that, in 2018, more and more companies would hire knowledge managers? My crystal ball has served…Mar 8, 20181Mar 8, 20181
10 Digital Marketing Predictions for 2018It’s that time of year again! And I’m predicting that 2018 will be the Year of the Responsive Organization. Being responsive has evolved…Jan 4, 2018Jan 4, 2018
Digital Transformation Tools Take A Backseat To StrategyIf you’re looking for a visual perspective on the various marketing technology tools that are available to help marketing and sales leaders…Oct 27, 2017Oct 27, 2017
How To Measure The Business Impact of Your Online CommunityOnline communities deliver significant business benefits, but community leaders often struggle to demonstrate the value of their efforts…Aug 24, 2017Aug 24, 2017
Online Community Health Check: Start HereOur lives are filled with checkups. We get checkups for ourselves, our kids, our aging parents. Even our businesses have checkups to make…Apr 4, 2017Apr 4, 2017
What does customer intimacy really look like?I used to work for a well-known consulting firm where my group led thought leadership programs. The events we put on were a huge success…Mar 24, 2017Mar 24, 2017
Published inVunelaOnline Communities Have an Impact on Business; However, Measurement Remains a ChallengeHow do organizations track the impact of their online communities? How do they measure expenditures, revenue, and cost savings?Feb 15, 2017Feb 15, 2017
The Business Impact of Online Communities: New Study and FrameworkHow do organizations track the impact of their online communities? How do they measure expenditures, revenue, and cost savings? How do they…Feb 8, 2017Feb 8, 2017
Survey: Is Your Community (really) Helping the Business?Most community professionals need a better way to show how their online community is giving their business a competitive edge. Because we…Nov 12, 2016Nov 12, 2016
