Apr 20Vertical SaaS and Generative AI: A conversation with Tribe AI member Andrew CarrRecent breakthroughs in Artificial intelligence have the potential to revolutionize the software industry. It’s vital that vertical SaaS founders begin thinking critically about the ways AI will impact their productivity, product, customer experience and growth. In the first of a two-part series, we spoke with Andrew Carr, a senior applied…5 min read5 min read
Apr 13The Built-In Vertical SaaS Sales AdvantageThis week’s essay is by Fractal Operating Partner Joe DiMento One of Fractal’s core theses is that vertical software businesses can grow much larger than most people thought possible only a few years ago. There are two primary engines driving the expansion of vertical SaaS revenues: (1) businesses in every…Vertical Saas6 min readVertical Saas6 min read
Apr 3Learnings from Founders Building Healthcare SaaSThis week’s essay is by Fractal Senior Associate Gabriella Monico. Over the past couple of weeks, I had the opportunity to chat with several Fractal founders building at the intersection of vertical SaaS and healthcare. All of these founders have gone through key early milestones, including launching their MVP, onboarding…3 min read3 min read
Mar 24There are No Shortcuts: Intentionality and How to Scale Your Sales OrgMike Flores leads sales strategy for Fractal’s portfolio of vertical SaaS companies. His guidance enables founders to secure early adopters, build a repeatable sales motion, and deploy a pioneering sales team. …6 min read6 min read
Mar 9Consumer Lending for Vertical SaaS: An Interview with Wisetack CEO Bobby TzekinBobby Tzekin is CEO & Co-founder of Wisetack. Founded in 2018, Wisetack is the leading Pay Over Time platform for in-person services. Wisetack partners with top SaaS service companies to embed payment options directly into their software through a simple API integration. …Vertical Saas5 min readVertical Saas5 min read
Mar 2The Fractal Guide to GrowthWe just released our Guide to Growth, which explores the challenges and opportunities software companies and their founders face as they prepare to scale their business. …Vertical Saas3 min readVertical Saas3 min read
Feb 23Verticalized APIs: The Next Wave of Vertical SaaSThis week’s essay is by Fractal Senior Associate Gabriella Monico. The conventional wisdom for vertical SaaS investors and founders is that a successful industry software company should aim to serve most — if not all — of the unique workflow needs of their core customer base. That’s typically the reason…Vertical Saas4 min readVertical Saas4 min read
Feb 15Working Capital Tools for Vertical SaaS: An Interview with OatFi’s Mike BarbosaMike Barbosa is CEO and Co-Founder of OatFi. OatFi provides the end-to-end infrastructure for B2B Payment and Vertical SaaS platforms to embed and monetize working capital tools for commercial end users. …Vertical Saas5 min readVertical Saas5 min read
Jan 19There’s Nothing Small About Niche Software BusinessesInvestors often refer to vertical SaaS vendors as “niche” software companies, which can mean different things depending on their opinion about industry-specific software. Vertical SaaS bears will interpret niche to mean that these software businesses have a small total addressable market and limited upside potential. Vertical SaaS bulls see niche…Vertical Saas3 min readVertical Saas3 min read
Jan 12Southwest Airlines and the Value of Vertical SaaSIn late December, hundreds of thousands of people found themselves stranded at airports around the country due to a meltdown at Southwest Airlines. Between December 21 and December 31, the budget airline canceled nearly 17,000 flights due to a “once in a generation” winter storm that impacted nearly every state…Vertical Saas3 min readVertical Saas3 min read
