In recent past, we found our daily news through the radio, the TV or the newspaper. The entire world depended on these three mediums to learn what was happening in the world so much that media houses literally ruled the world.
But these days the internet has ensured that the news is no longer the specialty of any specific media house. Almost everywhere, they have to reinvent themselves so they can transfer their news to a web platform that is deploying news much faster than it was ever before.
When top news breaks in India, the people in India will know about it in seconds after it appears online as a news item. People, who were the biggest part of the TV watchers and newspaper buyers, these days, get their news through their smart phones and PC. Technology makes it feasible to get all kinds of news on cell phones. According to recent statistics, people that have cell phones will spend most of their day near to these devices. This implies that they get alerts for all kinds of latest India news online they are interested in. They never have to buy a magazine or a newspaper. Videos and pictures are available online, and the requirement for TV to reinforce news with images declines further.
It is completely feasible for a piece of news to travel without a single word of hard print. In remote places of the world where it was hard to convey hard print, a simple mobile phone can keep a person as informed as someone in Paris or New York. Several media amasses of the 80s and 90s died as they were not able to change. They depend on advertising dollars that they made through hard print, but the internet these days has changed the face of this revenue stream also. Almost any advertisement that is considered by a business will be considered for the internet and perhaps for hard print. Advertising online can be cheap also implying that these media companies have to find extra ways to generate revenue. Many of the biggest have moved their publications online so that people can read daily news online Still then the controversy of the death of hard copy magazines and newspapers continues. They are not left with much choice although; as long as the person has access to an inexpensive cell phone that can access the internet, and most do, they will most of the time prefer to get their news assortment from there.
Well, everything you see, including the latest Bangla news, everything you can ever want to know in virtual real time is just a click away, and if you are overloaded one day, you can save them or just delete those you don’t have time for that day. Think about this, as it definitely works for me.
