Vikas BhutaniBalancing Data and Design: Why Quantitative Metrics Alone Won’t Build Great ProductsAs a designer, I love metrics and the idea that data can help improve products. However, relying solely on data or A/B tests as the…6d ago6d ago
Vikas BhutaniNavigating the Shift: From Product-Led to Service-Led Approach — Part 1In today’s fast-paced market, lots of companies are facing the challenges of sticking to a product-centric strategy. Whilst this approach…Aug 13Aug 13
Vikas BhutaniUnlocking Success: Why Service Design is Essential Now More Than Ever?In today’s era, technology is advancing rapidly, especially with the introduction of Artificial Intelligence. Consumer expectations are…Dec 21, 20231Dec 21, 20231
Vikas BhutaniinUX CollectiveHow might we run an effective discovery phase instead of jumping to wireframes?Design discovery is the first phase of a design project, and it is usually initiated by different kind of problems and involved different…Sep 8, 2020Sep 8, 2020