How to Launch a Product on a Shoe String Budget
Rajat Deshpande

Very well written article. I didn’t know you could get vendors to distribute your ‘spam messages’ on Whatsapp. Can you track how many users come from that channel? I doubt if it is higher than 1% of the total viral messages sent. Because whatsapp is a highly personalized channel. I wouldn’t even read, let alone take action, if I receive Whatsapp message from unknown number.

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