Ever since WordPress was launched back in 2003 it fast became a favorite platform for companies to base a SEO strategy. WordPress in the opinion of many industry experts is the most compatible content management systems when it comes to have a cohesive SEO. It is imperative to keep optimizing your site regularly to help you improve your rankings, gain more traffic to build more web presence.
WordPress generally a system which makes optimization very easy and allows every single page to be indexed than every other CMS you may have used. But more could be done to make your work more efficient.
What you could do is since WordPress easily allows every single page to be indexed it would be very beneficial
1. To write appealing content because in 2015 content is the key and it is proven it also helps attract more traffic.
2. If you do not have money allocated for SEO you can refresh existing articles by sprucing key words to for high search engine rankings.
3. Use relevant images for your blogs and articles because visual engagement is a very powerful tool
4. If you can create videos then nothing like because if quality content is useful so is posting video
This is the beauty of word press because it is easy to maintain and it does allow you to manage your SEO even with a limited budget and that is why many small businesses prefer WordPress platform for effective SEO which helps generate more leads.