Meet “Cell Buddy” the company behind Voco Token
Cell Buddy, founded in 2011 and based in Tel Aviv, has developed a SIM card technology that can provide users with service at minimum rates worldwide.
Back in 2014 Cell Buddy participated in the cellular exhibition MWC in Barcelona, but the Israelis did not come out empty-handed. Start-up Cell Buddy won first place in the four-year competition called Four Years From Now(FYFN4), an event held parallel to the exhibition. Cell Buddy is the only Israeli company among 10 companies that reached the finals and among the hundreds of companies that participated in the competition.

Start-up Cell Buddy presented his product at the Israel Export Institute’s booth. “Today the user’s SIM belongs to the cellular company, we are giving a solution that it will belong to the customer,” Yoram Nissenboim, CEO of “Globes”, told “Globes” today. “The customer can choose which operator and cellular program he wants to belong to “The company’s service includes a central cloud to which the users connect, and the application presents it as a store with the products of the cellular companies.” We are from Market Place to the mobile world. “
According to Ophir Paz (who founded Peach Networks, which was sold to Microsoft in 2000 and was its first acquisition in Israel), the company’s founder, “The cellular companies have more marketing budgets than the small companies, and when a tourist lands at Ben-Gurion Airport, he sees an advertisement for Orange, not Golan Telecom. We allow the customer to choose the operator and the best package for him with a single click. “
Founded in 2011, Cell Buddy has 15 employees, raising $ 3 million from private angels.. The company’s markets will be Israel, Western Europe and the United States.
In addition to Cell Buddy, Wibbitz, which develops technology to transform text snippets from various sources into content-based videos, has won the title of Best Content / Product Service in the GSMA Global Annual Mobile Awards. PointGrab, which develops handheld recognition software based on a standard camera on any device, has won the most innovative application category.
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