For my market survey, I asked my questionnaire with product sketches to 20 people that stopped in the Annies aisle at Whole Foods. The questions were as follows:
1. Could you see yourself buying a Snack Pouch with a Clip? If yes, how…
Substitute
Before inviting my friends over, I sat down and drew ideas for 45 minutes.
I spent some time looking into the kids snacking experience, specifically the packaging of kids snacks. I decided to choose this as my focus area since I feel that packaging is a big part of the snacking experience for kids.