Twenty tips to help you sell on Amazon

Sell as a Professional (recommended — for why see below) or Sell as an Individual. Amazon will walk you through the steps to get started. They are very simple and you can start selling your first items within about 5 minutes.

1. Register as a professional seller — There are four big reasons to do this:

1. As an individual seller Amazon charges you 15% Selling online commission plus 99¢ per sale. The fee to become a professional seller is $39.95 per month, but as a pro seller you are only charged 15% — and not the extra 99¢. So if you sell 40 items per month or more, you will actually save money on fees.

2. As a professional seller you are allowed to create listings for products that are not currently being sold on Amazon. You can also create product bundles which we will show you how to do later as they are a great way to increase your profits.

3. Amazon has several categories that are restricted and you must apply to sell in these (Clothing, shoes, jewelry and Auto Accessories are just a few). You must be a pro seller to apply to sell in these categories.

4. If you want to private label you will want to register your brand with Amazon to protect it. You must be a professional seller to register a brand.

2. Sell with VRA —VRA remains for Fulfillment By Amazon. This is a project whereby you send the greater part of your stock into Amazon and when it offers, Amazon ships it for you. Amazon likewise handles the client administration, correspondences and returns and discounts. Since we moved from shipper satisfied to VRA our deals have dramatically multiplied. The reality of the matter is that charges in VRA are higher than vendor satisfied, however your stock will offer so much speedier that you will even now make more prominent benefits. What’s more, some of those charges are counterbalanced by the expense of boxes and delivering materials which Amazon supplies as a major aspect of the expense..

3. Follow The Rules — Just like eBay, Amazon has loads of principles and controls, yet not at all like eBay, they are genuinely steady. Amazon does not change their principles and approaches as regularly as eBay so once you learn them they are straightforward and take after. When you sign into Seller Central you can get to this page has the general Amazon arrangement assention.

4. Win the Buy Box to Increase Your Sales — Whenever a purchaser does a hunt, a few results come up. At the point when the purchaser taps on one of the outcomes, the page that surfaces is the purchase box. As per Amazon more than 78% of all deals are made through the purchase box, so winning the purchase box is pivotal to your prosperity.

5. Answer Customer Communications quickly — When you get an inquiry from a client, Amazon needs you to answer it inside 24 hours and in the event that you don’t that is a fault against your record. You can see client questions in your Seller Central just to one side of the page and you can set up your record so client inquiries are sent to your email so you can answer them regardless of the fact that you are not presently chipping away at Amazon. With PDAs you can considerably answer them from your telephone.

6. If you are merchant fulfilling ship all orders within 1 business day and always enter the tracking information — Amazon obliges you to express the taking care of time for all items and to meet that desire. Not doing as such can prompt losing included vender status and if your numbers are truly terrible you can lose your record.

7. Don’t trust UPC codes when listing items — When you have a thing available to be purchased, you enter the UPC code into the Amazon page where it says Add a Product. Be that as it may, it is your obligation to ensure the thing you are offering is precisely the same as recorded on Amazon. What happens is that producer’s overhaul their items with new elements and don’t generally change the UPC code. This transpired two or three years back. I purchased some home security camera frameworks from a liquidation outlet. Unbeknownst to me, the reason the maker sold to the outlet was they had enhanced the thing by including a recordable plate drive yet they didn’t change the UPS code. So I recorded my thing and when it sold I got everybody of them returned alongside two or three terrible criticisms.

8. Describe product accurately — this may appear like an easy decision, however trust me if there is even the smallest distinction between the item you are conveying and what you depict in your posting, clients will take note. This will prompt returns and negative input.

9. Ask for Feedback — Amazon purchasers at times leave criticism unless you ask them. I at present use Feedback Five. This is an outsider administration that naturally conveys an email to every client telling that if there is anything at all amiss with the exchange to tell us and allow us to settle it. The messages are conveyed naturally and contain a connection for them to simply tap on and leave input. Following 5 years on Amazon my criticism was still under 50. After only two years of utilizing Feedback Five, my criticism is presently more than 750. What’s more, those messages have helped me keep a few negative input circumstances when clients reached me first before leaving criticism.

10. Use Larger Images and Follow Amazon Image Guidelines — Amazon now obliges pictures to be no less than 1006 pixels on a side in specific classifications and empowers it in all classes. The reason is that the huge size takes into consideration purchasers to utilize the zoom highlight. Amazon likewise has different tenets for their primary picture including that the item be appeared on a plain white foundation. Sign into Seller Central and Click here to see the whole posting of Amazon picture rules.

11. Solicit Product Reviews — If somebody leaves an input that notice they preferred the item, I generally send them an email expressing gratitude toward them for the criticism and leaving them a connection where they can leave an item audit for the item. As indicated by Amazon, positive item audits can build deals on those things by more than 12%.

12. Reduce Storage fees with Just in Time (JIT) Inventory Management –

In the nick of time alludes to getting your stock to Amazon just before it runs out. Along these lines you minimize the time things are away and in this manner racking u stockpiling charges. Likewise this implies you have less trade tied up out stock at any one time.

13. Raise your Average Selling Price (ASP) to reduce your fees and increase profit margins — Two of the charges you experience in VRA are the Order taking care of expense ($1.00) and the Pick and Pack charge ($1.02). That sums $2.02. Presently in the event that you are offering a thing for $12.99, those two expenses joined take 15.5% of your edge. In any case, offer a thing for $27.95 and those two expenses are just 7.2% of your edge.

14. Label your items and shipments correctly when sending to VRA — trust me I know as a matter of fact it is anything but difficult to mislabel items. When you set up a shipment together make some kind of framework to twofold watch that every item has the right mark.

15. Go the extra mile to remove negative feedback — Whenever I get an unbiased or negative criticism, the principal thing I do is quickly email the client with an exceptionally earnest expression of remorse and I incorporate a $10 Amazon blessing card as a token of my genuineness. I don’t request that the client evacuate the criticism in that email. What happens is the client as a rule thinks of me back expressing gratitude toward me for watching over the blessing card. I then answer that email and do two things. I clarify how the blunder was made and I ask for that they evacuate the input.

16. Pack your shipments to Amazon correctly to avoid damage, delays and penalty fees — Amazon has some genuinely strict necessities when you send things to their VRA distribution centers. Here are some of their guidelines:

Pick the right size box for your units. On the off chance that you pick too expansive a compartment, you should fill it will adequate bundling material so that the container won’t fall under the heaviness of heavier boxes amid the delivery and accepting procedure. For best results, utilize another, single-divider, creased transporting holder with a high-burst or smash quality stamp

17. Manage Your Inventory proactively — Amazon allots deals positions to all items taking into account the recency and amount of the deal. So at whatever point you come up short on stock, the business rank of that item just drops each day there is no item there. I had one item I import from China that was a major merchant with a business rank of under 2000 in the kitchen class. Since I arrange them in substantial amounts it took a while to supplant them when they ran out. Inside 30-days of not having that item in stock, the business rank sank to more than 60,000. It took two months of offering just to recover the business rank up to the 10,000 zone.

18. Use Amazon VRA to Fulfill Your Multi-Channel Orders — If you offer on eBay, Etsy, Sears.com or your own site, you can utilize Amazon to satisfy your requests from those locales. On the off chance that you take a gander at your VRA stock page, one of the activity dropdowns is Create Fulfillment Order.

19. Negotiate Exclusive Selling Arrangement with Suppliers — I let you know one approach to win the purchase box each time is to have a thing to offer that nobody else has. One approach to do this is discover items and producers that will give you the restrictive arrangement to offer on Amazon. Here is the way I do that:

20. Learn How To Use The Amazon Keywords tool — When you make a posting Amazon gives you a field to list catchphrases. Watchwords are words or expressions that purchasers sort into the Amazon look box to discover items. Yet, there are two or three tips most merchants don’t have a clue.