Vrushti OzaLinkedIn Industry Tags 101: What Marketers Must Know | Factors Blog80% of B2B marketers say LinkedIn is part of their advertising strategy because 4 out of 5 of its 900 million members drive business…3d ago3d ago
Vrushti OzaHow to Use LinkedIn Ads for Product-Led Growth | Factors BlogProduct-led growth (PLG) is all about letting your product do the talking. People no longer want to sit through multiple sales calls and…3d ago3d ago
Vrushti OzaHow to use LinkedIn ads for Customer Marketing |Factors.aiIt’s no secret every company massively focuses on acquiring new customers. However, it’s equally important to focus on customer retention…6d ago6d ago
Vrushti OzaLinkedIn Sales Navigator cost, benefits, limitations and moreIf you’re part of a sales team, chances are you’ve considered paying for LinkedIn Sales Navigator at some point. LinkedIn Sales Navigator…Jul 6Jul 6
Vrushti OzaWhat Is An Ideal Client Profile? | ICP Definition, Tips & More If you could build the perfect B2B customer in a lab, what would they look like? What industry would they be from? How big would they be…Jun 28Jun 28
Vrushti OzaTotal Addressable Market | TAM Definition, Measurement & MoreYou’re a SaaS company looking to build and sell great products. But how many potential buyers are out there? How many ideal clients are…Jun 27Jun 27
Vrushti OzaWhat Does An Impression Mean on LinkedIn? | LinkedIn ExplainedLinkedIn, the world’s leading professional networking platform, serves as a digital hub where professionals connect, engage, and share…Jun 27Jun 27
Vrushti OzaCustomer Acquisition Cost (CAC): Formula, Benchmarks & MoreWhen validating a SaaS concept in its early stages, teams often struggle to see past the utility of the product — overlooking the aspect…Jun 27Jun 27
Vrushti OzaEmerging Trends In Content Marketing & Local SEO | 2024With the new year drawing closer, it is a good time to look at SEO and marketing trends that you should keep an eye on as they might grow…Jun 24Jun 24
Vrushti OzaSaaS Content Marketing | A Beginner’s Guide“The global SaaS market is projected to grow from $273.55 billion in 2023 to $908.21 billion by 2030 at a CAGR of 18.7%.”Jun 20Jun 20